When Twitter detects sudden changes in behavior, like spammy tweeting patterns or sharing of misleading web links, it contacts the owner to confirm control of the account. If the owner doesn't respond and reset their password, Twitter locks the account. This week, the company said it will remove these from profiles, reducing the number of followers users have.
"Most people will see a change of four followers or fewer; others with larger follower counts will experience a more significant drop," Vijaya Gadde, Twitter's head of legal, policy, trust and safety, wrote in a blog. "Follower counts are a visible feature, and we want everyone to have confidence that the numbers are meaningful and accurate."
while the crackdown excludes spam accounts in reported user data, Twitter noted early this year that monthly active user numbers would be "negatively impacted" by efforts to expunge fake accounts.
Removing locked accounts from follower counts won't impact Twitter's monthly or daily active user metrics, the company said on Wednesday.