As a member of the USB Implementers Forum (USB-IF) since 1996, Renesas Electronics (formerly NEC Electronics) has played a leading role both in defining the USB standards and in developing USB technology.
In May 2009, Renesas Electronics introduced the industry's first USB 3.0 host controller and, only 4 months after its release, the company became the world's first to earn the "Certified SuperSpeed USB (USB 3.0)" certification from the USB-IF, and also started mass production of the μPD720200 host controller. The company has shipped an accumulated total of 3,000,000 units in just six months.
Samples of Renesas Electronics' new μPD720200A host controller are currently available and are priced at US$10 per unit, including the Windows device driver software. Mass production is expected to reach approximately 2,000,000 units per month in October 2010 and is expected to be priced at US$3 per unit.