With Miitomo, Nintendo users will be able to express themselves and interact with their friends in new ways. It's a social experience that lets you spark conversations with your friends and uses Nintendo’s Mii characters, which first debuted with the launch of Wii Sports in 2006. To get started, you can create a Mii character, customize its facial features, eyes, hair, as well as voice and personality. You can also use the camera of your smartphone or tablet to snap a photo that will be translated into Mii form, or you can simply import their Mii from the Wii U or Nintendo 3DS systems using a QR Code.
Once their Mii is ready to act as your social go-between, you can add friends in person, or through their existing Facebook or Twitter accounts. Once that step is complete, then it’s time to answer some questions. Miitomo creates conversations and turns discussions into a form of play by prompting users to answer all kinds of questions. Did you know that your best friend’s favorite food is pizza? Maybe, but did you know her favorite music genre is secretly polka? The answers get shared among friends, sparking interesting conversations. When you hear how your friends responded to questions,you can give it a "heart" or comment through text or with a picture.
Mii characters will travel around and visit others that users have added as friends in the app. As users experience Miitomo, they’ll earn Miitomo coins, which can be redeemed in the in-app shop to get all kinds of outfits. Users also have the option to get more Miitomo coins via in-app purchase. Users can set their own style with shorts, pants, socks, shirts, shoes, accessories and hats. Users can also dress up in a variety of outlandish costumes, such as a bear costume, pirate costume or hot dog costume.
With the Miifoto feature, users put their Mii characters in fun poses with cool stamps, or combinine their Mii image with photos they have taken themselves. These creations can then be posted to social media services like Instagram, Twitter and Facebook.
Launching alongside Miitomo in March, My Nintendo aims to become much more than a traditional rewards program. It is a more comprehensive service that rewards users for interacting with Nintendo products and services in a variety of ways. Miitomo users with a Nintendo Account will be able to take advantage of My Nintendo.