The memory chip industry has been reshaped into three big players, led by Samsung Electronics and followed by SK hynix and Micron Technology of the United States. Samsung gained 1.1 percentage points from the previous quarter in its global DRAM market share to obtain 45.2 percent, the highest quarterly performance in the history.
"This came four years after it posted a previous record market share of 45 percent in the third quarter in 2011," said research firm IHS. Samsung is expected to raise its DRAM share next year thanks to plans by the major players to cut their investment in chips amid continued price falls and weak demand in digital devices.
The Korean tech giant’s strong performance shopuld be atributed to the company's 20 nm production technology. Samsung plans to develop a 10-nanometer class technology from next year to counter its foundry rival, TSMC of Taiwan, officials said.
Following Samsung, SK Hynix obtained a 27.3 percent share, down 0.3 percentage points from the previous quarter. Micron Technology had a 20.4 percent share of the market for the same period.