"We're analyzing what to do with the company's assets," CEO Robb Evans said. "The options are to either sell the company or liquidate its assets. We've only begun looking at the books." Evans had no comment on the turn in the company's fortunes.
Last year, the drive maker was the U.S. market share leader for units shipped in the retail market for DVD-ROM drives. It was also the No. 3 maker of DVD-recordable/rewritable drives in 2002, according to retail market tracker NPD Techworld.
So far this year, CenDyne has slipped to No. 5 in DVD-ROM drive shipments but remains the No. 3 maker of DVD-recordable/rewritable drives, behind Sony Electronics and Hewlett-Packard, according to NPD Techworld.