The first Panasonic VIERA Smart TVs powered by Firefox OS are now available in Europe and will be available worldwide in the coming months. "Through our partnership with Mozilla and the openness and flexibility of Firefox OS, we have been able to create a more user friendly and customizable TV UI. This allows us to provide a better user experience for our consumers providing a differentiator in the Smart TV market," said Masahiro Shinada, Director of the TV Business Division at Panasonic Corporation.

The Panasonic 2015 Smart TV lineup includes these models powered by Firefox OS: CR850, CR730, CX800, CX750, CX700 and CX680 (models vary by country).

Panasonic Smart TVs powered by Firefox OS are optimized for HTML5 to provide performance of Web apps and come with a new customizable user interface which allows quick access to channels, apps, websites and content on other devices. Through Mozilla-pioneered WebAPIs, developers can leverage the flexibility of the Web to create customized apps across connected devices.