Following the World Health Organization’s declaration last week the coronavirus outbreak constituted a Public Health Emergency of International Concern (PHEIC), LG Electronics will be withdrawing from Integrated Systems Europe (ISE) 2020 scheduled for Amsterdam.

"LG regrets having to make this difficult decision but the safety of its employees and customers continues to be its number one priority. With the WHO recommending that individuals “promote social distancing,” LG management believed that the most responsible decision is to avoid participating in large public events until the situation stabilizes," LG said.

LG added that related meetings and discussions will be rescheduled locally in more private settings.

The company has also announced the it will not attend the MWC 2020 show in Barcalona.