Breaking News

Elgato Puts Premium Seating Within Reach ASUS Unveils ProArt PA401, PA602 Wood Edition PC Cases with Retro Colors Synology Releases DiskStation Manager 7.3 Shuttle Introduces DH810 Compact Mini PC with Intel Core Ultra Processors Elgato Debuts Supersized Prompter XL for Studio Use

logo

  • Share Us
    • Facebook
    • Twitter
  • Home
  • Home
  • News
  • Reviews
  • Essays
  • Forum
  • Legacy
  • About
    • Submit News

    • Contact Us
    • Privacy

    • Promotion
    • Advertise

    • RSS Feed
    • Site Map

Search form

Asustek Aims At Growth In Smartphone And Notebook Business

Asustek Aims At Growth In Smartphone And Notebook Business

Enterprise & IT Feb 15,2017 0

Asustek Computer aims to outperform the industry average this year, while expanding its smartphone business.

"The notebook industry will continue to deteriorate, but we are hoping we will do better than the industry average," Asustek Chief Executive Jerry Shen told analysts during a conference.

Shen said that he is hoping the company's convertible notebooks, which can also be used as tablets, will help it achieve that goal in 2017.

Asustek overtook Apple as the No. 4 brand in the global PC market in 2016 by market share, behind Lenovo, HP and Dell, according to research firm IDC.

Asustek has been trying to branch out into mobile gadgets and emerging products including home robots and virtual reality applications to offset headwinds in the personal computer segment.

Shen said his company generated more revenue last year from smartphones than in 2015, boosted by a rise in the average selling price due to the release of premium handsets. Shen said the company's smartphone revenue growth will continue this year, without providing specific numbers.

Chief Financial Officer Nick Wu said that Asustek is aiming for profitability in its smartphone business in 2017.

Asustek's executives also said that the company has delayed its annual launch of a flagship smartphone from April to July at the latest, mainly due to a quarter-long shortage in key components.

The affected components include DRAM, flash memory and flat panels that are used in both notebooks and smartphones, Asustek said.

The company in November last year had said that it hoped to launch its next-generation ZenFone in April this year at the earliest, in an effort to maintain sales momentum, as the ZenFone 3 series product life cycle dissipates toward the end of the first half.

Shen addec that he hopes Asustek will be able deliver its own all-in-one virtual reality devices later this year, but did not provide details.

Tags: ASUS
Previous Post
Technicolor Files Patent Infringement Litigation Against Samsung
Next Post
New ADATA XPG SX950 SSD Packs 3D MLC NAND, 6-year Warranty

Related Posts

  • ASUS Unveils ProArt PA401, PA602 Wood Edition PC Cases with Retro Colors

  • ASUS Announces ExpertCenter PN54-S1 Mini PC

  • ASUS Announces ExpertCenter P600 AiO

  • ASUS Announces Turbo Radeon AI Pro R9700 32GB Graphics Card

  • ASUS Unveils ProArt Displays, PC Solutions, and More at IBC 2025

  • ASUS Announces ExpertCenter P700 Series

  • ASUS Announces TUF Gaming BE9400 Tri-Band WiFi 7 Router

  • Announcing ASUS NUC 15 Performance

Latest News

Elgato Puts Premium Seating Within Reach
Consumer Electronics

Elgato Puts Premium Seating Within Reach

ASUS Unveils ProArt PA401, PA602 Wood Edition PC Cases with Retro Colors
Cooling Systems

ASUS Unveils ProArt PA401, PA602 Wood Edition PC Cases with Retro Colors

Synology Releases DiskStation Manager 7.3
Enterprise & IT

Synology Releases DiskStation Manager 7.3

Shuttle Introduces DH810 Compact Mini PC with Intel Core Ultra Processors
Enterprise & IT

Shuttle Introduces DH810 Compact Mini PC with Intel Core Ultra Processors

Elgato Debuts Supersized Prompter XL for Studio Use
Consumer Electronics

Elgato Debuts Supersized Prompter XL for Studio Use

Popular Reviews

be quiet! Dark Mount Keyboard

be quiet! Dark Mount Keyboard

Terramaster F8-SSD

Terramaster F8-SSD

be quiet! Light Mount Keyboard

be quiet! Light Mount Keyboard

be quiet! Light Base 600 LX

be quiet! Light Base 600 LX

be quiet! Pure Base 501

be quiet! Pure Base 501

Soundpeats Pop Clip

Soundpeats Pop Clip

Akaso 360 Action camera

Akaso 360 Action camera

Dragon Touch Digital Calendar

Dragon Touch Digital Calendar

Main menu

  • Home
  • News
  • Reviews
  • Essays
  • Forum
  • Legacy
  • About
    • Submit News

    • Contact Us
    • Privacy

    • Promotion
    • Advertise

    • RSS Feed
    • Site Map
  • About
  • Privacy
  • Contact Us
  • Promotional Opportunities @ CdrInfo.com
  • Advertise on out site
  • Submit your News to our site
  • RSS Feed