"...Imation will feature its complete portfolio of personal storage solutions offerings in Booth #1601 during Macworld Expo at the Jacob Javitz Convention Center in New York, July 18-20, 2001.

Among its storage media offerings at the show, Imation will preview Imation DataPlay digital media - the affordable, miniature optical media the size of a quarter. Imation DataPlay digital media is designed to let users download and record 500MB of digital content - music, books, games, computer files - on a single disc and play it back on any DataPlay-enabled device, such as digital music players, e-books, portable games or digital cameras. A single disc is capable of holding a staggering amount of information, whether it's hours of music, hundreds of photographs or volumes of written information, all with an estimated archival life of 100 years. Availability is slated for Q4 2001.

Imation will highlight its new Imation 24X CD-R media. The write-once discs, available in silver, black and five neon colors, offer an increased storage capacity of 700MB of data or up to 80 minutes for audio files. Also featured will be its recently released Imation 74min 4-10X High-Speed Neon CD-RW media - a high-speed, rewritable CD, available in five neon colors.

Imation will also demonstrate its expanding line of high performance CD-RW drives, including the Imation USB 4x4x6 External CD Burn-R kit. This drive kit can be installed to the Mac via a USB port or an IDE/ATAPI interface, and implements Burn Proof Technology..."