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Sunday, April 19, 2015
Sony's 4K Ultra HD TV Lineup Coming In The U.S.


Sony Electronics on Sunday announced its 4K Ultra HD TV lineup complete with picture enhancing technologies, sleek design and a smart TV features.

For 2015, Sony will offer six new series of 4K Ultra HD TVs. The X830C, X850C and X930C/X940C are available for pre-order today and will ship in May. The X900C/X910C will be available this summer. The new models join the X950B and X800B, a line of 4K Ultra HD projectors, including the VPL-VW350ES and the 4K Ultra Short Throw Projector, and a list of sound products for home entertainment setups.

The full 2015 4K Ultra HD lineup is powered by the X1 processor engine, maximizing contrast, color and clarity in both HD and 4K content. While Sony TVs have had expanded color, brightness range and upscaling for years, the X1 processorpromises to further improve these features. Thanks to X-Reality PRO Picture Engine, all existing HD content is upscaled to 4K quality. And TRILUMINOS, found on the X850C series and up, provides the widest color range and dynamic color correction ensures colors are as consistent as possible.

The X930C and X940C series will also be compatible with High Dynamic Range (HDR) content via a network update this summer. HDR is an emerging video format that can display a wider range of brightness levels. HDR content will be available from major video service providers like Amazon and Netflix this year. Sony's X-tended Dynamic Range PRO (75-inch model) and X-tended Dynamic Range (65-inch model) technologies also promise to deliver a peak brightness of LED as well as deeper blacks compared to that of normal HDR video sources as well as any other video source.

Android TV brings the world's most popular mobile platform to Sony's TVs, allows users to access content from apps like Netflix, YouTube and Hulu. TV lovers can watch hit shows and movies from Google Play, YouTube, Amazon Instant Video, Netflix, Hulu, PBS and PBS KIDS. Users can also access a selection of games and additional content from the Google Play store right on the TV. Additional popular apps available via Android TV include EPIX, YuppTV, iHeartRadio, Madefire, PlutoTV and Vevo.

With Google Cast, users can cast their favorite entertainment apps such as HBO GO from their Android or iOS device, Mac or Windows computer or Chromebook to the TV.

The voice search feature helps users find content just by speaking into the One-Flick remote or compatible smartphone and the Android TV home screen personalizes content and recommendations based on what you like to watch.

Android TV is available on all of the new 2015 X series TVs and the W850C and W800C series TVs.

This summer, gamers can also bring the world of PlayStation direct to the TV with PlayStation Now. PlayStation 3 games can be streamed to the TV and played with a DUALSHOCK 4 controller.

At just under 0.2 inches thin, the X900C model is thinner than a smartphone. With a Vanishing Edge?screen, the picture fills the screen to the very edge so it appears the picture floats on the wall. With an included wall mount, the X900C and X910C are easy to mount and rest flush against the wall.

The X830C, X850C, X930C and X940C 4K Ultra HDTVs are available for pre-sale today, and will be on-sale in May.

The 2015 HDTV series (R510C, W800C, W850C) are also available for pre-sale today, and will be on-sale in May.

The X900C and X910C will be available this summer.

4K Ultra HD TV series

Model

Price

Sizes

X830C

$1,299.99, $1,599.99

43" class (42.5" diag), 49" class (48.5" diag)

X850C

$2,199.99, $3,499.99, $4,999.99

55" class (54.6" diag) , 65" class (64.5" diag), 75" class (74.5" diag)

X900C

TBA

55" class (54.6" diag) , 65" class (64.5" diag)

X910C

TBA

75" class (74.5" diag)

X930C

$4,499.99

65" class (64.5" diag)

X940C

$7,999.99

75" class (74.5" diag)

2K HD TV series

Model

Price

Sizes

R510C

$479.99, $529.99

40" diag., 48" class (47.6" diag.)

W800C

$999.99, $1,299.99

50" diag., 55" class (54.6" diag)

** 55" class pre-sale begins in June

W850C

$1,899.99, $2,999.99

65" class (64.5" diag), 75" class (74.5" diag)





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