Tuesday, June 30, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Google Loses Appeal In Case Against Oracle
Google Search Is Favoring The company's Own Services: researchers
Nokia, SKT Team Up On 5G Research
Samsung Has Sold 1 mln Units Of The Z1 Tizen Smartphone
Samsung To Exit The HDD Business
Samsung to Stop blocking Windows Update With New Software
Apple Brings Force Touch Feature To New iPhones
Sony PlayStation Vue Will Soon Not Require A Game Console
Active Discussions
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
 Home > News > General Computing > Faceboo...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, June 30, 2014
Facebook Says It Cares About the Emotional Impact of The Social Network


The researchers beind a controversial psychology experiment on Facebook users defended the research, saying it was aimed at looking into a common concern that seeing friends post positive content on the social networking website leads people to feel negative or left out.

According to researcher Adam D.I. Kramer, the researchers were also concerned that exposure to friends' negativity might lead people to avoid visiting Facebook. "We didn't clearly state our motivations in the paper," Kramer wrote on his Facebook page Sunday.

"The reason we did this research is because we care about the emotional impact of Facebook and the people that use our product," Kramer wrote.

The comments follow protest on the Internet that Facebook was manipulating its users' emotions with the experiment that doctored the content on the news feeds of close to 700,000 users.

The research, published in the Proceedings of the National Academy of Sciences of the United States of America, described the use of an algorithm to manipulate content in the News Feed of 689,003 users in two parallel experiments. In one the exposure to friends' positive emotional content in the news feed was reduced, while in the other exposure to negative emotional content in the feed was reduced.

"Emotional states can be transferred to others via emotional contagion, leading people to experience the same emotions without their awareness," the research concluded.

The response to the experiment was negative.

Kramer wrote in his post that the experiment, conducted in early 2012, was the result of "minimally deprioritizing"a small percentage of content in News Feed for about 0.04 percent of users, or 1 in 2500 for the short period of one week, which is a big number considering the large number of users Facebook has. Nobody's posts were "hidden," but they just didn't show up on some loads of Feed. "Those posts were always visible on friends' timelines, and could have shown up on subsequent News Feed loads," he added.

In the reesearch, the authors noted that the experiment procedure "was consistent with Facebook's Data Use Policy, to which all users agree prior to creating an account on Facebook, constituting informed consent for this research."

It is obvious that Facebook users are test subjects for the company?s experiments, and it's also reasonable. The social network is gauging customer behavior and they are are too many business-driven reasons for Facebook to keep tweaking its platform and learning more about how its users respond to different triggers. We have not discovered the wheeel here, don't you agree? And if you have just realized that this policy bothers you, you still can close your Facebook account.



Previous
Next
Blackpone Security-based Smartphone Begins Shipping        All News        Philips to Create New Lumileds and Automotive Lighting Businesses Company
Apple To Stop Supporting Aperture     General Computing News      Philips to Create New Lumileds and Automotive Lighting Businesses Company

Get RSS feed Easy Print E-Mail this Message

Related News
Facebook Makes Little Progress In Staff Diversity
Sign Up for Messenger Without a Facebook Account
Facebook Reveals Security Tool For Malicious Software
Facebook Ad Efforts Pay Off, Report Says
New App Lets You Privately Share Photos With Friends
Facebook News Feed Will Show You Stories You Spent More Time To Read
Facebook Lite Announced
Facebook Now Supports Animated GIFs
Facebook To Display News From Publishers
Facebook May Launch A Search Engine
Facebook To Use IBM's Data Analytics To Offer Targetted Ads
Facebook Launches Open Internet.org Platform

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .