Friday, July 01, 2016
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Alliance Storage Technologies Releases New NETArchive NAS Storage Solution
Android N Will Be Called "Nougat"
B&O PLAY H5 In-ear Earphones Launch Globally
Samsung Starts Selling Unlocked Galaxy S7 Phones
Qualcomm Files Additional Complaints in China Against Meizu
Nero Offers Latest SecurDisc Technology For Effective Data Protection
OPPO and Vivo Set To Enjoy Significant Smartphone Production Growth This Year
Netflix To Offer Original Series In Asia
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Google ...
Last 7 Days News : SU MO TU WE TH FR SA All News

Wednesday, April 25, 2012
Google Algorithm Will Penalize 'Over-optimization'


Google is changing its search algorithm to penalize what the company calls "over-optimization" and instead favor websites with high-quality content.

Google announced Tuesday that a change in its search algorithm will punish sites that violate the company's "existing quality guidelines" and is intended to reward those "making great sites for users, not just algorithms." The change will go live over the next few days, the company said.

Search engine optimization, or SEO can be positive and constructive. Effective search engine optimization can make a site more crawlable and make individual pages more accessible and easier to find. Search engine optimization includes things as simple as keyword research to ensure that the right words are on the page, not just industry jargon that normal people will never type.

"White hat" search engine optimizers often improve the usability of a site, help create great content, or make sites faster, which is good for both users and search engines.

The opposite of "white hat" SEO is something called "black hat webspam". In the pursuit of higher rankings or traffic, some sites use techniques that don?t benefit users, where the intent is to look for shortcuts or loopholes that would rank pages higher than they deserve to be to be ranked.

"The goal of many of our ranking changes is to help searchers find sites that provide a great user experience and fulfill their information needs," Matt Cutts, Google'ss Web spam chief, wrote at the company's blog.

In the next few days, Google is launching an important algorithm change targeted at webspam. The change will decrease rankings for sites that Google believes are violating its existing quality guidelines. "Our advice for webmasters is to focus on creating high quality sites that create a good user experience and employ white hat SEO methods instead of engaging in aggressive webspam tactics," Cutts added.

The change will go live for all languages at the same time. For context, Google's initial algprith change (Panda) affected about 12% of queries to a significant degree; this algorithm affects about 3.1% of queries in English to a degree that a regular user might notice, according to Google.


Previous
Next
CyberLink Rolls Out Media Suite 10        All News        LG Reports Profit On TVs, Mobiles
Sony PlayMemories Online Cloud Service Goes Live in Europe     General Computing News      LG Reports Profit On TVs, Mobiles

Get RSS feed Easy Print E-Mail this Message

Related News
Qualcomm Snapdragon 600 and 800 Procesors To Support Google Tango Augmented Reality Technology
KDDI, Google Complete 60-Terabit Trans-Pacific Cable
Google Offers Users More Ways To Manage Ads
Google Brings Higher Resolution Imagery To Maps
Google To Face New Antitrust Charges In Europe
Meet Lenovo PHAB2 Pro, Google 's First Tango Smartphone
Google Nest Chief Fadell Steps Down
Google Your Name To Change Your Settings Or Find Your Phone
Google Wins Oracle in Android Trial
Google To Open Self-driving Car Engineering center in Michigan
Google Enhances Ads For Mobile Devices
Google's Paris Offices Raided

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2016 - All rights reserved -
Privacy policy - Contact Us .