Sunday, April 19, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Moore's Law And The Software Industry
Adobe And Windows Zero-Day Exploits Likely Leveraged by Russians In Highly-Targeted Attack
Samsung Logo Removed From Japanese Smartphones
Google Is Getting Serious With Project Loon
New Technology Can Track Detailed Hand Motion
Office Universal apps Coming Next Month On Windows 10 for Phones
FCC Makes 150 MHz Of Contiguous Spectrum Available To Telecom Companies
Google Extends Chrome Support For Windows XP
Active Discussions
Help make DVDInfoPro better with dvdinfomantis!!!
Question about nero
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
cdrw trouble
Need serious help!!!!
burning
 Home > News > General Computing > Netflix...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, September 19, 2011
Netflix Launches Qwikster Service, Adds Video Games


Netflix is splitting its streaming and DVD services into separate brands, renaming the latter Qwikster, company CEO Reed Hastings announced in a blog post.

"...we realized that streaming and DVD by mail are becoming two quite different businesses, with very different cost structures, different benefits that need to be marketed differently, and we need to let each grow and operate independently," Reed Hastings wrote. "It?s hard for me to write this after over 10 years of mailing DVDs with pride, but we think it is necessary and best: In a few weeks, we will rename our DVD by mail service to "Qwikster"."

Qwikster will be the same website and DVD service that everyone is used to. It is just a new name, and DVD members will go to qwikster.com to access their DVD queues and choose movies. One improvement the company will make at launch is to add a video games upgrade option, similar to its upgrade option for Blu-ray, for those who want to rent Wii, PS3 and Xbox 360 games.

A negative of the renaming and separation is that the Qwikster.com and Netflix.com websites will not be integrated. So if you subscribe to both services, and if you need to change your credit card or email address, you would need to do it in two places. Similarly, if you rate or review a movie on Qwikster, it doesn't show up on Netflix, and vice-versa.

"Our view is with this split of the businesses, we will be better at streaming, and we will be better at DVD by mail, " Mr. Hastings added.

In July Netflix announced it would charge $7.99 a month each for DVD and streaming, angering consumers who had been spending $9.99 for both. On Sept. 15 Netflix announced it expected to lose 1 million more subscribers than forecasted.

Hastings wrote that the transition for DVD subscribers would be relatively seamless, and that the iconic red Netflix envelope would remain, with a Qwikster logo instead.


Previous
Next
New Facebook Integration Latest Skype For Mac OS X Beta        All News        Windows 8 To Offer Better Protection Against Malware
New Facebook Integration Latest Skype For Mac OS X Beta     General Computing News      Windows 8 To Offer Better Protection Against Malware

Get RSS feed Easy Print E-Mail this Message

Related News
Netflix To Launch In Japan This Fall
Netflix Now Available In France
Netflix To Pay AT&T For Smooth Video Delivery
Netflix Tops 50M Subscribers
Verizon Threatens Netflix With Legal Action Over Slow Video Delivery Messages
Netflix to Expand to Europe
Netflix Releases ISP Speed Rating For April
Netflix Gained 2.25M New Subscribers in 1Q
Netflix To Use Comcast For Faster Broadband Access
Netflix On TV Gets A Makeover
Netflix Tests 4K Video Streaming
Netflix in Talks with cable Companies

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .