Sunday, September 21, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Microsoft Pushes Back Xbox One Debut In China
New Oculus 'Crescent Bay' Headset Announced
Microsoft Offers iPhone Users 30 GB of Free Storage
New Tizen Device Coming in India
Samsung Launches My Knox App For Latest Mobile Device
Android L To Support Encryption By Default
Microsoft Outlines Basic Elements Of Direct3D 12
New GeForce WHQL Driver Released
Active Discussions
Yamaha CRW-F1UX
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
 Home > News > General Computing > Netflix...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, September 19, 2011
Netflix Launches Qwikster Service, Adds Video Games


Netflix is splitting its streaming and DVD services into separate brands, renaming the latter Qwikster, company CEO Reed Hastings announced in a blog post.

"...we realized that streaming and DVD by mail are becoming two quite different businesses, with very different cost structures, different benefits that need to be marketed differently, and we need to let each grow and operate independently," Reed Hastings wrote. "It?s hard for me to write this after over 10 years of mailing DVDs with pride, but we think it is necessary and best: In a few weeks, we will rename our DVD by mail service to "Qwikster"."

Qwikster will be the same website and DVD service that everyone is used to. It is just a new name, and DVD members will go to qwikster.com to access their DVD queues and choose movies. One improvement the company will make at launch is to add a video games upgrade option, similar to its upgrade option for Blu-ray, for those who want to rent Wii, PS3 and Xbox 360 games.

A negative of the renaming and separation is that the Qwikster.com and Netflix.com websites will not be integrated. So if you subscribe to both services, and if you need to change your credit card or email address, you would need to do it in two places. Similarly, if you rate or review a movie on Qwikster, it doesn't show up on Netflix, and vice-versa.

"Our view is with this split of the businesses, we will be better at streaming, and we will be better at DVD by mail, " Mr. Hastings added.

In July Netflix announced it would charge $7.99 a month each for DVD and streaming, angering consumers who had been spending $9.99 for both. On Sept. 15 Netflix announced it expected to lose 1 million more subscribers than forecasted.

Hastings wrote that the transition for DVD subscribers would be relatively seamless, and that the iconic red Netflix envelope would remain, with a Qwikster logo instead.


Previous
Next
New Facebook Integration Latest Skype For Mac OS X Beta        All News        Windows 8 To Offer Better Protection Against Malware
New Facebook Integration Latest Skype For Mac OS X Beta     General Computing News      Windows 8 To Offer Better Protection Against Malware

Get RSS feed Easy Print E-Mail this Message

Related News
Netflix Now Available In France
Netflix To Pay AT&T For Smooth Video Delivery
Netflix Tops 50M Subscribers
Verizon Threatens Netflix With Legal Action Over Slow Video Delivery Messages
Netflix to Expand to Europe
Netflix Releases ISP Speed Rating For April
Netflix Gained 2.25M New Subscribers in 1Q
Netflix To Use Comcast For Faster Broadband Access
Netflix On TV Gets A Makeover
Netflix Tests 4K Video Streaming
Netflix in Talks with cable Companies
Highest Quality HD Now Available To All Netflix Members

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .