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Thursday, September 01, 2011
Samsung at IFA 2011


Samsung has on display the new Samsung Galaxy Tab 7.7, the Samsung GALAXY Note as well as the NX200 and the WB750 digital cameras at IFA 2011. The company also anounced the launch of YouTube 3D content for its Smart TVs.

Samsung Galaxy Tab 7.7

The new Samsung Galaxy Tab 7.7 is the world's first tablet to feature the Super AMOLED Plus display. The device is powered by a 1.4GHz dual core processor, it measures just 7.89 millimeters thin and weighs only 335 grams (12 ounces).

The Galaxy Tab 7.7 features HSPA+ 21 Mbps network. It also supports Wi-Fi Channel Bonding, bonding two channels into one for improved network connection and data transfer at up to twice the speed. A 5,100 mAh battery provides up to 10 hours of video playback time.



The Galaxy Tab 7.7 is powered by Android 3.2 Honeycomb, Android 3.2 has been optimized for a 7-inch tablet with a new compatibility zoom mode. This optimizes applications that are not designed to run on larger screen sizes, so they fit on the entire screen without distortion. In addition, the tablet supports MicroSD cards of up to 32 GB for direct media files transfer.

Samsung's TouchWiz user experience is designed with a Live Panel menu for customizing the home screen of the Galaxy Tab 7.7 with digital pictures, favorite Web sites and social network feeds.

In addition, the TouchWiz UX includes a "Mini Apps" tray of commonly used features such as task manager, calendar and music player which can be launched while other major applications are already in use. The clipboard feature allows users to copy and paste texts and images.

Galaxy Tab 7.7 lets you enjoy video clips featuring 1080p full HD playback, DivX included multi codec and Micro SD. The device also includes Universal Remote Control functionality, allowing control of the entire home entertainment system ? TV, Set top box, DVD, Blu-ray player, AV audio system - from one device.

Samsung's Hub Services offers access to content including games, eBooks, music and more. The Galaxy Tab 7.7 is the first mobile tablet to include a pre-loaded Game Hub, complete with easy social games, all delivered with lightning fast graphics. The Galaxy Tab 7.7 also features access to Samsung's Music Hub service, which offers 15 million songs for preview, download and play. Samsung's Social Hub service aggregates email, contacts, calendar and social network connections into a single interface.

The Galaxy Tab 7.7 also offers both voice and video calls and comes preloaded with the full suite of Google Mobile Services.

Samsung GALAXY Note

Samsung also took the wraps off the GALAXY Note, a new category of product. It combines core on-the-go benefits of various mobile devices while maintaining smartphone portability.

The GALAXY Note has a 5.3" HD Super AMOLED display which is the largest screen size with smartphone portability and offers a 180 degree viewing angle. A pen-input technology, called the S Pen, is combined with the GALAXY Note's full touch screen to introduce a new type of user-experience. The digital S Pen can be used for accurate sketching and artwork, and instantly capturing ideas freely before they float away.



Samsung has also included S Planner, a smart professional planning tool that makes full use of the device's large screen. The management planner integrates the phone's To-Do list and schedule.

The GALAXY Note features S Memo, a multimedia application designed to record all forms of user-created content. Pictures, voice recordings, typed text, handwritten notes or drawings can all be captured via a single application and converted to a 'memo', to be edited, annotated and shared as desired.

A one-step screen-capture function also allows users to instantly capture any screen; captured images can also be freely annotated using the S Pen before being filed or shared.

Samsung also plans to release the S Pen SDK allowing app developers to create new applications and services incorporating the pen functionality.

Fast network speeds are enabled through the HSPA and LTE-enabled device's connection.

Samsung is also enhancing enterprise capabilities of the GALAXY Note through its partnership with Juniper Networks. Juniper's Junos Pulse SSL VPN provides secure remote access to corporate network resources. The SSL VPN enables large enterprise and service providers to meet high-volume secure access and authorization requirements, protecting corporate data.

YouTube 3D content for Smart TVs

Samsung will partner with YouTube to be the first to exhibit the YouTube 3D content within the re-vamped YouTube on TV application for Smart TVs.

Users will now be able to enjoy 3D videos on Samsung Smart TVs. YouTube uses standards-compliant video formats to enable the sharing of 3D content with 720p HD video quality across an array of devices, including Smart TVs, Blu-ray players, set-top boxes, mobile phones and gaming consoles.

Using an updated user interface specifically optimized for large screen devices and Smart TVs, YouTube on TV has simplified login and search screen functionality-allowing consumers to more easily browse, view, save and rate their favorite content. The service now includes a "personalized profile" which provides users with tailored recommendations based on their individual interests and previous search terms.

Attendees of IFA 2011 can experience Samsung Smart TV hands-on at Booth No.101 in Samsung's Smart TV Zone.

The new YouTube on TV app with 3D will be available on 2011 Samsung Smart TV and BD Player globally in the 2nd half of 2011.

"A Smarter Life, a Smarter World"

Before hundreds of IFA 2011 attendees, Boo-Keun Yoon, president of Samsung Electronics' visual display business, welcomed the crowd following the first of a series of video vignettes entitled "A Smarter Life: A Smarter World" in which Samsung consumers detailed what they need and want from various products.

"How does Samsung continue to contribute to a Smarter World? We accomplish this by investing $8.1 billion U.S. in research and development," he said. "We accomplish this by continuing to be one of the world's top holders of intellectual property patents. And we accomplish this by constantly listening to the voices of our consumers."

Following President Yoon's opening remarks, Michael Zoeller, Samsung's European marketing director for television and audio visual products, explained the company's entrance into a new era in its design history - One Design, which is an approach to blend design and technology into a product that signifies "oneness" and sense of unity.

Zoeller showcased the One Design concept through an array of announcements, including the introduction of the new, virtually edgeless 60-inch D8000, which features an ultra-narrow bezel. New content partnerships were also unveiled at today's event, which included new apps from partners including Real Madrid and Berliner Philharmoniker.

Zoeller went on to also unveil how Samsung is expanding its Smart Blu-ray Players and Home Theater System offerings to provide consumers with a broader range of products to start living the "Smarter Life." The CRT TV upgrade gives Samsung's Smart Blu-ray and Home Theater products the capability to connect to television sets - no matter the age, allowing consumers to take their older televisions to the next, connected level.

The Samsung NX200 Interchangeable Lens Camera

Samsung also today announced the launch of the NX200. The camera includes a 20.3 Megapixel APS-C CMOS sensor and other features such as high-speed continuous shooting (7fps (max) with 100ms Advanced Auto Focus), wide range ISO (100-12,800), Full HD movie recording, and Samsung's unique i-Function lens.

The NX200 incorporates a 20.3 Megapixel APS-C CMOS sensor developed in-house by Samsung. To allow for high-speed continuous shooting, the NX200 features 100ms Advanced AF. Thanks to the fast start-up time and seven fps continuous shooting, it's the perfect way to capture that split-second action in an instant. Additionally, users will never miss a moment, with the ability to move from shot to shot in only 400ms.



The camera's wide range ISO (100-12800, covering seven stops) gives life-like color and sharp details, even in dark environments or when capturing still images of moving objects.

To capture movement on video, the NX200 also features 1920x1080/30p (H.264) HD movie recording.

Samsung's i-Function 2.0 lenses allow users to control a range of parameters from the lens without having to take their eye off the shot. The NX200 is fully compatible with the wide range of nine different i-Function lenses which enable toggling between shutter speed, aperture, exposure value (EV), white balance (WB), and ISO through the button and ring on the lens. With the upgraded i-Function 2.0 on the NX200, users can also control six different Smart Filters and the intelli-Zoom function from the lens while in Lens Priority Mode. New lenses for the i-Function system include 18-200mm, 16mm, 60mm and 85mm focal lengths.

The new NX200 also includes Magic Frame technology, which enables the user to encapsulate their pictures with thirteen different stylized frames, from magazine covers to holiday themes for fun photos to share with family and friends.

Samsung's New WB750

Samsung's WB750 camera is featuring a proprietary BSI (Back Side Illuminated) CMOS sensor and 18x optical zoom with 24x Smart Zoom technology.

Thanks to its 12.5 Megapixel BSI CMOS sensor, with the WB750 it's easier than ever to produce consistently high-quality images and video. Introduced to Samsung's compact camera range for the first time, this pioneering BSI CMOS technology works to significantly reduce image noise and distortion. The WB750 can also capture stills at up to 10 frames per second in high-speed continuous mode.

Samsung's Dual Capture function allows users to take 10 Megapixel photos while simultaneously recording video in full 1080p HD quality.



The camera's, Creative Movie Maker feature allows users to create movie clips in Full HD quality, complete with a range of special effects, right on the camera itself.

The camera's HDR (High Dynamic Range) brings an added level of clarity to images, whether the user is capturing a lake at sunset or a tree-lined street in the morning sun. The WB750 merges multiple exposures of shots to ensure images have an artistic finish, while creating a greater range of luminance results in perfect exposure across all areas.

With Smart Auto 2.0, the camera can recognize and automatically select the most appropriate setting from a choice of 16 still-image modes and four movie-clip settings.

Other features include the Smart Filter 3.0 for creating images effortless with the following special effects: Oil paint, Cartoon, Ink Painting Color and Cross Filter. In addition, Zooming Shot, which can be used in scene mode, makes creating unique shots even easier. By experimenting with the focus of images, users can highlight the center of a shot while blurring the rest, thereby selecting the part of the image the photographer wants to stand out.

For more advanced, or more adventurous photographers, the WB750 offers a full range of options designed to place more control in the user's hands, including full manual mode. Aperture Priority and Shutter Priority settings let users experiment with shutter speeds and depth of field.

Magic Frame further builds on the WB750's creative suite, allowing users to express themselves through adapting photos to reflect one's mood and personality. Frame templates include Wall Art, Old Film, Ripple, Full Moon, Old Record, Magazine, Holiday, Classic TV and more, and are simple to achieve.

When the subject starts moving, it can be hard to keep the camera focused. This ceases to be a problem with Intelligent Face tracking, which automatically recognizes, follows and focuses upon a person's face when they start to move.


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