Japan's Sharp introduced on Sunday a 108-inch LCD television, which it says is the largest of its kind.

The announcement, made at the Consumer Electronics Show in Las Vegas, came just hours after Korean rival LG Electronics said it had developed a 100-inch LCD TV.

Sharp said the new TV would be available in mid-2007 but did not give pricing details.





The 108V-inch LCD screen, which measures 2,386 H by 1,344 V mm, features a Black Advanced Super View Full-Spec HD LCD Panel manufactured at Sharp?s Kameyama Plant No. 2, the first plant in the world to use eighth-generation glass substrates.

LCD, or liquid crystal display, is a popular type of flat-panel display technology that consumers have been snapping up over the past year, and high-tech TVs are one of the most important categories at this year's CES.

However, LCD units typically cost more than plasma TVs, and therefore have been sold in smaller-screen sizes. LCD displays are most often sold as personal computer monitors.

"Cleary LCD TV is now the undisputed best flat-panel screen technology ... with far higher resolution than plasma," said Toshihiko Fujimoto, president and chairman of Sharp Electronics Corp.