AT&T's Xandr Announces New Data-Driven Advertising Technology
Xandr, AT&T’s advertising company, is working with media and entertainment companies including AMC Networks, Disney, and WarnerMedia to change the way linear TV advertising is...
Fujitsu's AI Image Analysis Solution Evaluates Digital Signage User Experience
Fujitsu Limited is launching the Fujitsu Technical Computing Solution GREENAGES Citywide Surveillance V3, an AI-based image analysis solution that measures the impact of and engagement...
Mozilla Asks Apple to Rotate Tracking IDs on iPhone Each Month
The Mozilla Foundation calls on Apple to add a feature to iOS that rotates the tracking ID every month.
There is a unique...
NBCU, Turner, CBS, Disney Form Consortium to Drive Target Ads through Smart TVs
Vizio has formed a partnership with media and advertising companies to develop an industry standard that will allow smart TVs to target advertisements to specific...
Facebook to Show You Who Uploaded Your Contact Info For Ad Targeting
Over the months, Facebook has turned pretty serious about what and how ads are shown to users on its platform.
Facebook plans to introduce...
Online Political Ads Transparency Project Tackles Archives Built by Social Media Companies
Using machine learning and data scraping tools, computer scientists at the New York University Tandon School of Engineering released the first database and analysis of...
Nokia Completes the Enpocket Acquisition
Enpocket provides technology and services that allow brands to plan, create, execute, measure and optimize mobile advertising campaigns around the world. "The Enpocket acquisition is...
