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Appeared on: Wednesday, December 4, 2013
LG G Flex Begins Global Rollout; Company Adds AllJoyn To Smart TVs

LG is introducing its curved flexing smartphone LG G Flex to the global market starting in Singapore and Hong Kong this week.

The LG G Flex features a plastic OLED (P-OLED) HD display and also comes with a self-healing back cover that eliminates those day-to-day scratches, making it the first smartphone to incorporate such technology.

Consumers in Singapore will be able to place their pre-orders for LG G Flex beginning December 8. In Hong Kong, the device goes on sale starting December 13 and will be available through major carriers and leading electronics retailers. There is still no official word on when the smartphone will head west, though a European release is slated for early 2014. In the U.S., the device has already appeared at the FCC's web site in Sprint and AT&T flavors.

The vertically curved G Flex is the latest device in LG's G Series and incorporates technology from other LG companies such as LG Display and LG Chem. The curved 6-inch Real RGB P-OLED display was developed specifically for the G Flex and is the largest of its kind in the world. The 3,500mAh curved battery from LG Chem was also developed with LG G Flex in mind.

Seperately, LG will incorporate the AllJoyn open source software framework into its Smart TV platform. AllJoyn, developed by Qualcomm, is designed to create a common language that connects the Internet of Things, regardless of brand or operating system (OS). This new multi-device environment opens up a raft of possibilities for LG Smart TV owners.

"LG will now enable consumers to more effortlessly connect their networked devices in the home and continues to show a strong commitment to the next generation of convergence technology," said Richard Choi, Senior Vice President of the Smart Business Center at LG Electronics.

The software?s framework enables devices and apps to freely communicate with one another without the barriers that once kept operating systems and products from different companies separate.

LG will incorporate AllJoyn to allow multiple devices to communicate with LG Smart TVs simultaneously. Several smartphones or tablets, each running a completely different OS, can participate in the same multiplayer game on an LG Smart TV. In Mini Motor Racing, one person could steer his or her car around the track using the LG Magic Remote while the other players control their vehicles via the LG Gamepad app for mobile devices.

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