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Thursday, July 12, 2018
 Apple Updates MacBook Pro With Up to 6-Core Processors and 32GB of Memory
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Message Text: Apple today updated MacBook Pro with faster performance and new pro features. The new MacBook Pro models with Touch Bar feature 8th-generation Intel Core processors, with 6-core on the 15-inch model and quad-core on the 13-inch model.

Additional updates include support for up to 32GB of memory, a True Tone display and an improved third-generation keyboard for quieter typing. And with its Radeon Pro graphics, large Force Touch trackpad, Touch Bar and Touch ID, dynamic stereo speakers, quiet Apple-designed cooling system and Thunderbolt 3 for data transfer, charging and connecting up to two 5K displays or four external GPUs, it's the fastest pro notebook.

Apple is offering up to a 2TB SSD on the 13-inch model and up to a 4TB SSD on the 15-inch.

With 500 nits of brightness and support for the P3 wide color gamut, the Retina display on MacBook Pro is the best Mac notebook display ever. Now with True Tone technology, the display and Touch Bar deliver a more natural viewing experience for design and editing workflows, as well as everyday tasks like browsing the web and writing email.

Also new to MacBook Pro is the Apple T2 chip, first introduced in iMac Pro. With the Apple T2 chip, MacBook Pro now delivers system security with support for secure boot and on-the-fly encrypted storage, and also brings "Hey Siri" to the Mac for the first time.

15-Inch MacBook Pro Highlights

  • 6-core Intel Core i7 and Core i9 processors up to 2.9 GHz with Turbo Boost up to 4.8 GHz
  • Up to 32GB of DDR4 memory
  • Radeon Pro discrete graphics with 4GB of video memory in every configuration
  • Up to 4TB of SSD storage
  • True Tone display technology
  • Apple T2 Chip
  • Touch Bar and Touch ID

13-Inch MacBook Pro Highlights

  • Quad-core Intel Core i5 and i7 processors up to 2.7 GHz with Turbo Boost up to 4.5 GHz and double the eDRAM
  • Intel Iris Plus integrated graphics 655 with 128MB of eDRAM
  • Up to 2TB of SSD storage
  • True Tone display technology
  • Apple T2 Chip
  • Touch Bar and Touch ID

The new MacBook Pro is also part of Apple's Back to School promotion starting today and available to college students, their parents, faculty and staff through the Apple Education Store. The promotion includes a pair of qualifying Beats headphones with the purchase of any eligible Mac or iPad Pro for college, as well as education pricing on Mac, iPad Pro, AppleCare, select accessories and more.

First introduced with MacBook, Apple leather sleeves are now available for the 13-inch and 15-inch MacBook Pro in Saddle Brown, Midnight Blue and Black. They are designed with leather and a soft microfiber lining for extra protection.

macOS Mojave Coming This Fall

This fall, MacBook Pro can be updated with macOS Mojave, the latest version of Apple's desktop operating system, with new features inspired by pros but designed for everyone. In macOS Mojave, a new Dark Mode transforms the desktop with a new look that puts the focus on user content. The new Stacks feature organizes messy desktops by automatically stacking files into neat groups. Familiar iOS apps, including News, Stocks, Voice Memos and Home, are now available on the Mac for the first time. FaceTime now adds support for group calling, and the Mac App Store gets a full redesign featuring rich editorial content and the addition of apps from top developers, including Microsoft and Adobe.

Starting at $1,799 and $2,399 respectively, the updated 13-inch MacBook Pro models with Touch Bar and 15-inch MacBook Pro models with Touch Bar are available today.

While sales growth of iPads has slowed in recent years, the Mac line has remained fairly steady. Apple sold 19.3 million Macs in 2017, or close to the amount the iPhone maker sold in each of the three prior years.

Apple held 6.9 percent of the PC market in the first quarter of 2018, according to Gartner, trailing 21 percent for HP Inc., 20 percent for Lenovo, and 16 percent for Dell.

This fall, the Cupertino, California-based company also plans to introduce three new iPhones -- an update to the iPhone X design, a large iPhone X, and a low-cost model with iPhone X features like Face ID -- upgraded iPad Pros with Face ID, new Apple Watches with edge-to-edge screens, and a new low-cost laptop to replace the aging MacBook Air.

 
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