|
|
Friday, July 19, 2013
|
Google 2Q Results Hit By Low Ad Rates
|
|
You are sending an email that contains the article
and a private message for your recipient(s). |
| Your Name: |
|
| Your e-mail: |
* Required! |
| Recipient (e-mail): |
* |
| Subject: |
* |
| Introductory Message: |
|
HTML/Text
(Photo: Yes/No) |
(At the moment, only Text is allowed...)
|
| |
|
| Message Text: |
Google sees the computing shift to smartphones and tablets as a golden opportunity, but the Internet giant's second-quarter performance showed that Google's average ad rate fell from the previous year for the seventh consecutive quarter.
The "cost per click," fell 6 percent during the three months ending in June.
Excluding the costs of stock given to employees, Google's operating expenses climbed 27 percent from last year to $4.25 billion, as the company is pouring large amounts projects such as the development of driverless cars and balloons equipped with Internet-beaming antennas.
Motorola Mobility also lost $342 million in the latest quarter. Google CEO Larry Page told analysts on a Thursday conference call that he is excited about the upcoming release of a new phone called Moto X.
Google earned $3.2 billion, or $9.54 per share, in the second quarter up 16 percent from $2.8 billion, or $8.42 per share, a year earlier. |
|
|
|
|