Sunday, February 01, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
ASUS Announces The B85M-Gamer Mainboard
AT&T, Verizon Among Winners Of US Airwaves Auction
Apple Closes the Gap on Samsung Fourth Quarter's Worldwide Smartphone Shipments
Verizon To Let USers Opt Out Supercookies
Microsoft Outlines Windows 10 Options For The Enterprise
Jolla Tablet Returns to Indiegogo With A 64GB Version
BT Sees Ultrafast Broadband Not Coming Earlier Than 2025
Google To Change Privacy Policy After UK's Watchdog Investigation
Active Discussions
Why Double Logins ?
retrieving burned cd information
Writing Audio files on DVDs ?
Need major help with Gigabeat
New match-3 puzzle game launch now!
Rimage 2000i
Sound card for my Laptop
hello
 Home > News > General Computing > Faceboo...
Last 7 Days News : SU MO TU WE TH FR SA All News

Wednesday, July 02, 2014
Facebook to Acquire Video Ad Company LiveRail


Facebook has agreed to acquire LiveRail, an advertising technology company that helps companies like Major League Baseball (MLB.com) and Dailymotion serve ads in the videos that appear on their websites and apps.

LiveRail was founded in 2007 and offers a platform for online video publishers that help them find and serve better ads possible. LiveRail also helps marketers by providing them with access to video inventory and the information that they need in order to decide where to show their ads.

With LiveRail, Facebook will make video ads better and more relevant for the millions of people who watch digital video every month. More relevant ads will be more interesting and engaging to people watching online video, and more effective for marketers too. P

"We believe that LiveRail?s excellent product - known in the industry as a video supply-side platform or SSP - and Facebook's expertise with relevancy, delivery and measurement will help us make video advertising much better for everyone," said Brian Boland, Vice President of Ads Product Marketing and Atlas, Facebook.

In March, Facebook began offering 15-second video ads from a limited number of companies on its website.




Previous
Next
AMD Announces New A-Series APUs        All News        Next Nvidia Shield May Be A Tablet
Samsung Display to Invest In New Plant     General Computing News      Privacy Board Says NSA Internet Spying Is Worrying

Get RSS feed Easy Print E-Mail this Message

Related News
Facebook Introduces Place Tips in News Feed
Facebook Reports Strong Fourth Quarter
Facebook Intros Trending Super Bowl
Internet Problems Temporarily Took Down Facebook, Instagram
Facebook To Limit Fake News Stories
Deloitte Report Says That Facebook Adds More Than $200 billion to Global Economy
Facebook Seeks To Advance Its Virtual Reality Business
Facebook Steps Into The Office
Facebook Introduces AMBER Alerts
Facebook Buys QuickFire
Facebook And Android Top Digital Trends For 2014
Dutch Privacy Watchdog Probes Facebook

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .