Tuesday, September 30, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Microsoft Previews Windows 10
Google Offers Unlimited Cloud Storage To Students
Gionee Announced The World's Thinnest Smartphone
MPEG LA Rolls Out HEVC License
PayPal To Become An Independent Publicly Traded Company in 2015
AMD To Showcase ARM Cortex-A57-Based Hadoop on Opteron Processors
SanDisk Introduces New X300 SSD And Client SSD Upgrade Service For Corporate Environments
TSMC and ARM Announce 16nm FinFET Silicon with 64-bit ARM big.LITTLE Technology
Active Discussions
Yamaha CRW-F1UX
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
 Home > News > General Computing > Faceboo...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, June 12, 2014
Facebook To Use App And Website Data To Show You Tailored Ads


Facebook has been extracting information based on your daily activities within the social network in order to deliver personalized ads. Now the company's advertising system will further use data from apps you use and websites you visit not within the boundaries of Facebook.

Facebook has long maintained internal profiles of users based on the comments they make and the posts that they "like" within its social network. these profiles will be furhter "enhanced" to include information based on some of the external websites and mobile apps its members use.

This type of interest-based advertising will start in a fe months in the U.S., Facebook said.

For instance, if you?re thinking about buying a new TV, and you start researching TVs on the web and in mobile apps, Facebook may show you ads for deals on a TV. And since it seems you're interested in electronics, Facebook will show you ads for other electronics in the future.

To quell potential privacy concerns, Facebook will give users the ability to review and edit their internal advertising profiles. By clicking on a button alongside Facebook ads, a user can see all the "interests" on their record, remove unwanted categories and add any desired categories.

Users will still be able to use the industry-standard Digital Advertising Alliance opt-out option (small blue arrow on ads) along with the controls that iOS and Android provide.

The new ad capabilities come as Facebook strives to ramp up its advertising revenue amid competition from Google while addressing persistent concerns about personal privacy on the world?s No.1 social network.




Previous
Next
Angry Birds Epic Now Available Worldwide        All News        Toshiba Launches New USB 3 Pen Drives
Executive Changes For AMD     General Computing News      Amazon Launches Music Streaming Service

Get RSS feed Easy Print E-Mail this Message

Related News
Facebook Launches Updated Atlats Ad Serving Platform
EU To Clear Facebook's Bid For WhatsApp: report
Facebook to Announce New Advertising Platform : report
Facebook To Listen Users' Feedback On Ad Serving
Law Student Files Class Action Against Facebook
Facebook to Shut Down Gifts Service
Facebook Profit Doubles
Facebook Save Lets You Read Stories Later
Facebook Tests 'Buy' Button
New Facebook App For Verified Public Figures Released
Sunday's World Cup Final Broke Social Media Records
EPIC Challenges Facebook's Manipulation of Users

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .