Thursday, April 24, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Amazon Posts Strong First-quarter Revenue
Computer Sales Keep Microsoft's Profit Low
Facebook Buys Fitness Tracking App Moves
Tech Companies Unite To Boost OpenSSL, Security
Facebook Introduces Newswire For Journalists
Surface Mini Accessories Appear On Amazon
OCZ Launches the RevoDrive 350 PCIe SSD
Sony Introduces New High-Resolution Audio A/V Receivers, Speakers and Blu-ray Home Theater Systems
Active Discussions
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
Video editing software.
 Home > News > General Computing > Cisco a...
Last 7 Days News : SU MO TU WE TH FR SA All News

Wednesday, October 02, 2013
Cisco and Facebook To Offer Wi-Fi Check-out Promotions At Stores


Cisco is collaborating with Facebook to help businesses increase brand recognition and target promotions and advertisements based on customer preferences and demographics using Wi-Fi.

The Cisco Connected Mobile Experience (CMX) with Facebook Wi-Fi is currently being piloted by popular retailers, hotels, restaurants and other public gathering spots. One example is Bonefish Grill, who is testing this solution in two of its restaurant locations. This solution, coined CMX for Facebook Wi-Fi, provides a quick way for consumers to access Wi-Fi by checking in on Facebook, and gives businesses more opportunities to connect with their customers. CMX for Facebook Wi-Fi also provides businesses with more likes and check-ins for their Facebook Page, increasing the demographic data on their customers, so they can better serve them.

Here is how CMX for Facebook Wi-Fi Works:

Consumers connect to the network of a participating business, open their browser on any mobile device or laptop, and a Facebook check-in page appears. After checking in, consumers are directed to the business' Facebook Page, where they can receive the latest information about the venue. Facebook provides aggregated anonymous insights about people's activity on their Page, including demographics such as age, gender, and city. Businesses can analyze this data to better understand their customer's preferences and deliver targeted promotions ? ultimately improving their advertising and marketing campaigns. In addition, driving more check-ins through Facebook Wi-Fi will also increase a business' brand exposure, by increasing the number of stories generated about them, and will make businesses more discoverable in Facebook's Graph Search.

CMX for Facebook Wi-Fi uses a software connector on the Cisco Integrated Services Router (ISR) G2 or Aggregation Services Router (ASR) 1000 routers with UCS blades or the Mobility Services Engine to enable end-users to connect to the Wi-Fi network and "check-in" to the venue's Facebook profile.

Cicso also announced today the Catalyst 3650 access switch designed to accelerate the convergence of wired and wireless networks and the Aironet 3700 802.11ac wireless access point for managing mobile devices in high density environments. The CMX for Facebook Wi-Fi solution is built on this Unified Access architecture.



Previous
Next
Cerberus Capital Eyes BlackBerry        All News        Almost all Android OEMs Cheat on Mobile Benchmarks
Foundries Spending Big on Capital Equipment     General Computing News      Apple Restores iCloud Push Mail Service in Germany

Get RSS feed Easy Print E-Mail this Message

Related News
Facebook Buys Fitness Tracking App Moves
Facebook Introduces Newswire For Journalists
Facebook Enjoys High First-quarter Revenue
Facebook To Find Nearby Friends
Facebook To Challenge Paypal With Mobile Payment Services
Facebook Updates Its Transparency Report
Facebook Tries To Clean Up News Feed Spam
Facebook To Require Separate Mobile App for Messages
Facebook To Show Bigger Ads
Cisco Network Equipment To Support The OpFlex Protocol
Facebook To Offer Internet Access Through Planes and Lasers
Cisco Makes Gigabit Wi-Fi More Affordable

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .