Friday, July 25, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Tablet Market Grows in Second Quarter
The Pirate Bay Goes Mobile
ASUS Announces Strix DSP, Strix Claw, Strix Tactic Pro and Strix Glide Series
China Telecom to Offer The Xbox One System
Thermaltake Debuts the Water 3.0 Ultimate All-In-One Liquid
HP Pavilion 10z Laptop Uses An AMD Mullins Processor
Google Does Not Confirm to $1 Billion Acquisition Of Twitch
Sony Settles 2011 PSN Hacking Case
Active Discussions
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
Video editing software.
 Home > News > Mobiles > Samsung...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, June 27, 2013
Samsung Phones Subsidy Ratio Higher than Apple and HTC


The average US implied subsidy for Samsung devices is 84% as compared to Apple 74% and HTC 80%, although absolute value of subsidy is $110 higher for the average Apple product, according to data released by ABI Research.

OEMs and their carrier partners increasingly have to continue to employ highly tactical methods to make sure that their devices are subsidized to a competitive price point in order to help prevent consumers acting to avoid their product on price point alone.

Stuart Carlaw, chief research officer, stated: "Samsung continues to squeeze its competitors at every turn. The Samsung Galaxy SIIII is now considered on a par with Apple's iPhone 5. Coupled with better subsidy, the breadth of its device portfolio, increasingly savvy marketing, and its excellence in channel execution, it is little wonder Samsung is dominating the mobile handset market from top to bottom."

Senior practice director for devices, Nick Spencer, added a note of caution: "The smartphone market in particular is entering a new phase focusing on execution and price, rather than innovation and value. Samsung's scale and supply chain excellence is allowing it to put its competitors under increasing price pressure and win market share. This is a major concern for the rest of the market, especially for smaller, less efficient vendors, as margins will be squeezed and overall market value reduced."


Previous
Next
Microsoft Showcases Developer Oportunity on Windows Azure, Windows devices        All News        Sandisk Invests In Cloud Storage Provider Panzura
Blackberry 10 In Now Installed in 18,000 Servers     Mobiles News      Sprint Brings The HTC 8XT and Samsung ATIV S Neo Windows Phones

Get RSS feed Easy Print E-Mail this Message

Related News
Swatch Denies Working with Apple on iWatch
Samsung Introduces New Slim Optical Disc Burners
Apple OS X Yosemite Bets Coming on Thursday
Apple Says There Are No Backdoors In iOS
Apple's Revenue Boosted By China Growth
Apple Granted Patent for Smartwatch
iTunes Festival Returns to London
HTC To Launch New 'Selfie' Phone
Europe Says Apple Should Do More To Protect Users From In-app Purchases Problem
iPhone 6 Production Started in July: reports
Apple and Samsung Dominate Smartphones Sales
Samsung 'Level' Audio Portfolio Available In The U.S.

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .