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Tuesday, October 05, 2010
Google Parners With Media Companies To Bring Content On Google TV

Google has signed new content partnership deals with media and internet companies, including NBC Universal's CNBC, Time Warner's HBO and Amazon, for its proposed Google TV service

It?s been almost five months since Google introduced Google TV to the world at Google I/O. Google TV is a platform that combines your current TV programming and the open web. Devices powered by Google TV will be launched this month and more information will be available later from Sony on its Internet TV and Logitech on its companion box, Google said.

One of Google's goals with Google TV is to finally open up the living room. By bringing Google Chrome and access to the entire Internet, users can easily navigate to thousands of websites to watch their favorite web videos, play Flash games, view photos, read movie reviews or chat with friends?all on the big screen.

Turner Broadcasting has been optimizing some of their most popular websites for viewing on Google TV, including TBS, TNT, CNN, Cartoon Network and Adult Swim, available anytime through Google TV.

NBC Universal has collaborated with Google TV to bring CNBC Real-Time, an application that allows users to track their favorite stocks and access news feeds while enjoying the financial news from CNBC directly on the TV screen.

HBO will bring access to hundreds of hours of programming to Google TV with HBO GO. Authenticated subscribers will soon be able to access all of their favorite HBO content on-demand in an enhanced website for Google TV.

NBA has built NBA Game Time, an application that lets users follow game scores in real-time and catch up on the latest highlights from their favorite team in HD.

In addition, Google has partnered with some of the leading premium content providers to bring movie and TV titles, on-demand, directly to your television. Amazon Video On Demand offers access to over 75,000 titles for rental or purchase, and Netflix will offer the ability to instantly watch unlimited movies and TV shows, anytime, streaming directly to the TV. Google has also been working with some leading technology and media companies to optimize their content for Google TV, including news sites like The New York Times and USA Today; music sites like VEVO, Pandora and Napster; information networks like Twitter; and online networks like And with YouTube Leanback, Google allows users to watch their favorite viral videos and personalized channels on the television.

Today Google also launched a new website that provides more information about these apps and all of the other features of Google TV.

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