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Appeared on: Monday, September 24, 2012
Adobe Web dev Embraces HTML5 Wed Development

Adobe today unveiled an innovative set of tools and services to help designers and developers more easily create websites, digital content and mobile apps using the latest Web technologies, including HTML5, CSS3, and JavaScript.

During the keynote session at Adobe's 'Create the Web' event, hosted by chief technology officer Kevin Lynch, Adobe introduced Edge Tools & Services and announced immediate availability of Adobe Edge Animate 1.0, Adobe Edge Inspect 1.0 (formerly codenamed "Shadow"), Adobe PhoneGap Build 1.0, Adobe Edge Web Fonts and a preview of Adobe Edge Code. Adobe also demonstrated a sneak peek of Adobe Edge Reflow in anticipation of a preview release expected by the end of the year.

Adobe also announced that the first release of Edge Animate, normally priced at $499, will be made available for free in order to encourage Web designers to create using the interactive capabilities of the modern Web. Edge Animate and the other Edge Tools & Services are available today with a free membership to Adobe Creative Cloud. Available with both free and paid memberships, Adobe Creative Cloud is a hub for making, sharing and delivering creative work. Paid members can download and install all Creative Suite 6 desktop applications, as well as other applications including Adobe Photoshop Lightroom and Adobe Muse. Membership also includes online services for file storage, sharing, collaboration, and publishing to the Web and mobile devices. To learn more about Creative Cloud, visit www.adobe.com/go/creativecloud.

Adobe Edge is now Adobe?s key brand for tools and services that can create mobile-ready content and apps with HTML, CSS and JavaScript for delivery to modern browsers and mobile devices. The Adobe Edge brand includes task-focused tools and services that work well individually, together and with other tools. Edge Tools & Services complement Adobe Dreamweaver CS6, which today received a subscription update that adds support for Edge Animate, new HTML5 tags and other new features.

Edge Tools & Services include:

- Edge Animate - A motion and interaction design tool that allows users to bring animated content to the Web using HTML, JavaScript and CSS.
- Edge Inspect - An inspection and preview tool that allows front-end Web developers and designers to preview and debug HTML content on mobile devices.
- Edge Code - A code editor, built on the Brackets open source project, optimized for Web designers and developers working with HTML, CSS and JavaScript.
- Edge Reflow - A Web design tool to help users create layouts and visual designs with CSS, the standard for styling HTML content. A preview release is expected by the end of the year.
- Edge Web Fonts - A free Web font service for using a growing library of open source fonts on websites and in apps.
- Typekit - A service that gives designers and developers access to a library of hosted fonts to use on their websites.
- PhoneGap Build - A service for packaging mobile apps built with HTML, CSS and JavaScript for popular mobile platforms.

Adobe Edge Tools & Services are available immediately as part of Adobe Creative Cloud free and paid memberships. Following an introductory period, Edge Animate is expected to be priced at US$499 for a perpetual license, US$14.99 per month for a standalone subscription, and included in a paid membership to Creative Cloud. Additional capacity for Edge Inspect and PhoneGap Build is available via standalone subscriptions priced at US$9.99 per month each and included with a Creative Cloud paid membership. Typekit paid plans which include more websites, fonts and page views are available for between US$24.99 per year and US$99 per year, with the US$49.99 per year Portfolio Plan included in paid membership to Creative Cloud.

Paid membership to Creative Cloud for individuals is US$49.99 per month based on annual membership and US$74.99 per month for month-to-month membership.

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