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Netflix today announced that Netflix members can now watch movies and TV episodes streamed from Netflix directly to TVs via Sony BRAVIA Internet Video-capable HDTVs, previous BRAVIA models compatible with Sony's BRAVIA Internet video link module and the Sony Network Blu-ray Disc Player.

The partnership between Netflix and Sony Electronics was announced in July. Separately, Netflix and Sony Computer Entertainment America (SCEA) announced a partnership to make thousands of movies and TV episodes from Netflix available to be streamed instantly to TVs via the PlayStation 3 (PS3) computer entertainment system.

The Sony BRAVIA TVs now available to instantly stream movies and TV episodes from Netflix include the W5100, Z5100, XBR9, and XBR10 series in 40-inch, 46-inch and 52-inch screen sizes, which are priced from $1,100.00 to $5,000.00, and the Sony N460 Network Blu-ray Disc Player, which runs $250.00.

For only $8.99 a month, Netflix members can watch unlimited movies and TV episodes streamed to their TVs and computers via Netflix ready devices such as the Sony Networked BRAVIA HDTVs and Blu-ray Disc Player and can receive unlimited DVDs delivered quickly to their homes.