Hewlett-Packard reduced the initial licensing fee to use its LightScribe technology to US$250,000-300,000 in order to encourage leading manufacturers of optical disc drives in Taiwan to adopt the technology.
Lightscribe is a competing disc labeling technology to Fujifilm's LabelFlash.
According to Digitimes.com, CMC Magnetics and Prodisc Technology are the only two Taiwan-based makers adopting LightScribe. HP's promotion of the direct labeling technology in Taiwan has fallen short of expectations. HP lowered its initial licensing fee to produce LightScribe drives to encourage more manufacturers to make optical drives using the technology.
Several Taiwanese makers of optical discs, including Ritek, Gigastorage and Daxon Technology, are evaluating the feasibility of adopting LightScribe.
Ritek is cuurently the only user of LabelFlash in Taiwan.