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Appeared on: Monday, January 09, 2006
Kodak's New Logo

Kodak Chariman and CEO Antonio Perez revealed that Kodak will be saying goodbye to their famous yellow-box logo in favour of a simpiler more contemporary design, at his CES speach.



The new logo also features a new typeface with more rounded letters. According to Perez,"This introduction is the latest step in the company?s broad brand transformation effort, which reflects the multi-industry, digital imaging leader Kodak has become."


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