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Appeared on: Thursday, August 18, 2005
Creative chooses DTS as Audio Decoder for the New Sound Blaster Live

The decoder will be applied on the 24-Bit motherboard audio solution.

DTS, Inc. announced today that Creative's new Sound Blaster Live! 24-bit audio solution for motherboard manufacturers will feature DTS technology. Planned for Gigabyte and Shuttle Computer motherboard models that will be shipping this fall, the Creative Labs Sound Blaster Live! 24-bit motherboard audio solution will include DTS 5.1-channel surround sound, DTS-ES and DTS Neo:6 decoding capabilities. This represents the first time Creative is offering a high quality audio silicon solution for implementation directly by motherboard manufacturers.

"With a leader in digital entertainment products for the PC like Creative incorporating DTS, more and more consumers have the ability to play DTS soundtracks on their PCs," said Brian Towne, Senior Vice President, Consumer Division at DTS. "Creative's introduction of the Sound Blaster Live! 24-bit audio solution for motherboard manufacturers is making the playback of DTS surround sound on the PC even more seamless."

"DTS is known by audio aficionados as the highest-quality sound solution for home theaters, car audio and game consoles, and we are pleased to help deliver that technology to personal computers," said Steve Erickson, Vice President of Audio for Creative. "Our partnerships with motherboard manufacturers such as Shuttle and Gigabyte are bringing superior Sound Blaster and DTS technology to PCs and ensuring that these users have the best high-definition audio experience possible."

About Creative
Creative is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster(R) sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed Zen(TM) and MuVo(R) MP3 players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.

About DTS
DTS, Inc. (Nasdaq: DTSI) is a digital technology company dedicated to delivering the ultimate entertainment experience. DTS decoders are in virtually every major brand of 5.1-channel surround processors, and there are more than 300 million DTS-licensed consumer electronics products available worldwide. A pioneer in multi-channel audio, DTS technology is in home theatre, car audio, PC and game console products, as well as DVD-Video, Surround Music and DVD-ROM software. DTS audio products are featured on more than 24,000 motion picture screens worldwide. Additionally, DTS provides imaging technology and services for the motion picture industry; Lowry Digital Images, a wholly owned subsidiary of DTS, is an industry leader in image restoration and enhancement. Founded in 1993, DTS is headquartered in Agoura Hills, Calif., and has offices in the United Kingdom, France, Italy, Canada, Japan and China. For further information, please visit www.dtsonline.com.

DTS is a registered trademark of Digital Theater Systems, Inc


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