Macrovision Corporation announced that T-Online, one of the largest ISPs in Europe, has activated Macrovision?s content protection for delivery of its ?Vision on TV? Video-on-Demand (VOD) Service.
The agreement will see Macrovision?s content protection technology activated in T-Online?s VOD delivery in Germany, where T-Online currently has 6 million Internet subscribers.
Macrovision?s technology is designed to inhibit unauthorised copying of VOD movies on VCRs, DVD recorders, digital video recorders (DVRs) and PC/Media Centres. Macrovision?s technology can also be used to permit secure storage and movement of VOD movies to DVRs, PC/Media Centres and portable media players to provide more flexible viewing options for consumers.
Together with its partners Fujitsu Siemens Computers, Samsung and Bose, T-Online is installing VOD capable digital set-top boxes which will offer T-Online?s Internet subscribers the ability to enjoy On Demand sports, movies, music and games in the comfort of their own living rooms, with the bonus of pause, fast forward, rewind, and temporary storage. Thanks to this agreement, content providers can be sure their intellectual property is guarded by the most rigorous and secure copy protection available.
?With the functionality of broadband set-top boxes increasing all the time, it is important that each device has built-in content protection to encourage content providers to make available the full range of their new releases and catalog titles,? says Martin Brooker, Director of Sales EMEA for Macrovision. ?By implementing Macrovision content protection, T-Online is protecting the revenue of its programming partners, reducing the impact of piracy through Video-On-Demand, while offering consumers the broadest variety of digital content.?