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Wednesday, February 19, 2003
 Toshiba and Iomega team up to offer mobile PC users a ``Set-and-Forget'' data back-up solution
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Message Text: Toshiba's Storage Device Division (SDD), and Iomega Corp. announced they will arm mobile professionals with an easy-to-use system for protecting important data.

Iomega(R) Automatic Backup software will now be bundled with Toshiba's removable 5GB PC Card hard drive -- offering laptop users a "set-and-forget" solution for backing up business/personal files.

"This bundled solution provides users with an additional level of comfort when creating digital files at the office or on the go," said Maciek Brzeski, vice president of marketing at Toshiba SDD. "Today's computer users are constantly working with precious digital productions that can now be backed up and protected automatically."

Toshiba's 1.8-inch removable PC Card drive slides into the Type II slot found on the sides of laptops, PDAs and other digital gear -- allowing users to share or save files between devices. With the addition of Iomega's Automatic Backup software, critical data -- from business documents to home videos to digital scrapbooks -- can now be preserved automatically based on back-up schedules set by the user, or simply on the fly.

"The beauty of Iomega Automatic Backup software is its flexible and convenient approach to file protection," said Jet Martin, product general manager of Software Solutions, Iomega. "Combined with Toshiba's portable hard disk drive, the hassles of data protection are removed. Users fall in love with Iomega Automatic Backup software the first time it prevents a data disaster, since it gives them peace of mind that their important files are safe."

With Iomega Automatic Backup software, users can designate a file, folder or entire drive for back-up protection. Users simply set up the process one time, and then as files are changed and saved the software automatically backs up a copy to the Toshiba drive.

Toshiba's 5GB PC Card hard disk drive with Iomega Automatic Backup software is available now for $249 on www.shoptoshiba.com. Toshiba PC Card hard disk drives also can be ordered through distribution and from the accessory Web sites of other PC manufacturers. For additional information, visit www.harddrives.toshiba.com. Iomega Automatic Backup software is also sold separately for $39.95.
 
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