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Monday, September 26, 2011
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Netflix and DreamWorks Announce Premium Pay TV Window Agreement
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Netflix and DreamWorks Animation today announced a new multi-year licensing agreement that will make Netflix the exclusive subscription television service for first-run feature films and select television specials from
DreamWorks Animation.
Beginning with its 2013 feature films, new DreamWorks Animation titles will
be made available for Netflix members to watch instantly in the pay TV
window on multiple platforms, including television, tablet, computer, and
mobile phones. Under the agreement, certain critically lauded and
commercially successful DreamWorks Animation catalogue titles ? including
"Kung Fu Panda," "Madagascar 2," "Chicken Run" and "Antz," among others -
will also be made available to Netflix members over time.
Financial terms of the agreement were not disclosed. |
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