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Wednesday, September 10, 2008
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Apple Introduces New iPods, iTunes 8
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Apple Chief Executive Steve Jobs launched a much thinner,
curved iPod nano music player as well as the updated iTunes
8 software yesterday in San Francisco.
However, Apple's presentation had no major surprises since
everyone was expectated the introduction of new computers
as well as iPods.
 Jobs introduced a curved aluminum and glass nano -- the
best-selling iPod -- for $149 with 8 gigabytes of storage,
$50 less than the predecessor model and a 16-gigabyte
version for $199, capable of playing back 24 hours of music
or four hours of video. The device will be available in
nine colors.
The device is equipped with a 320?240 LCD display and supports reproduction of MPEG-4 AVC/H.264, MPEG-4 video and AAC, MP3, WAV, Apple Lossless, AIFF, and Audible audio formats.
Apple also said the new nano has a "shake to shuffle"
feature that changes songs as the player itself is jiggled
and that NBC, had rejoined online video and music store
iTunes.
iPod nano works with iTunes so users can import, manage
and then auto-sync their favorite content. The new iPod
nano also works with the new iTunes 8 Genius feature,
allowing customers to automatically create playlists while
on-the-go with their iPod nano. Users can preview the
playlist Genius creates, refresh the list to choose
different songs and save Genius playlists to enjoy again
later.
Using Apple?s Genius feature is easy?select any song, click
the Genius button, and iTunes instantly creates a playlist
of songs. Users can preview the playlist Genius creates,
refresh the list to choose different songs and save Genius
playlists to enjoy again later. They can even create
Genius Playlists on-the-go with the new iPod classic, iPod
touch, iPod nano and iPhone. The Genius sidebar appears
right in iTunes and recommends music from the iTunes Store
based on the songs you select.
When you turn on iTunes 8?s new Genius feature, information
about your music library is anonymously sent to the iTunes
Store, where it is combined with the anonymously-gathered
knowledge from millions of other iTunes users and processed
through Apple-developed algorithms. The Genius results are
sent back to your computer to enable users to automatically
create Genius playlists in iTunes and on your iPods, even
when they are not connected to the Internet.
iTunes 8 for Mac and Windows includes the iTunes Store and
is available as a free download from (www.itunes.com).
 Jobs also showed off a thinner, $229 version of the
Web-connected iPod Touch with rounded edges and 8 gigabytes
of storage. At the high end, Apple is charging $399 for 32
gigabytes.
The second generation iPod touch featuring a thin contoured
metal design, a 3.5-inch widescreen glass display, 802.11
b/g Wi-Fi wireless networking, integrated volume control
buttons, a built-in speaker, a built-in accelerometer and
other advanced sensors, and Apple?s Multi-Touch user
interface. The device supports reproduction ofAAC (16-320kbps), MP3(16-320kbps), Audible, Apple Lossless, AIFF, and WAV. Video reproduction includes MPEG-4 AVC/H.264 and MPEG-4 Simple Profile, in a resolution of 640x480/30fps.
"iPod touch is the funnest iPod we?ve ever created," said
Steve Jobs, Apple?s CEO. "Users can listen to millions of
songs, watch thousands of Hollywood movies and now, thanks
to the App Store, download and play hundreds of great games
on their iPod touch."
iPod touch users can choose from game titles available on
iTunes or directly through the App Store application on the
iPod touch. The App Store works over Wi-Fi, enabling users
to browse, purchase and wirelessly download applications
directly onto their iPod touch and start using them
instantly. iPod touch works with iTunes.
Apple Marketing chief Philip Schiller said video games have
emerged as the first big category of applications on the
iPhone and iPod Touch. He said 700 of the roughly 3,000
applications sold on Apple's AppStore were games, the
largest software category. |
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