|
|
Friday, May 16, 2008
|
DVD Burners to Remain Leading Volume Product Until 2012
|
|
You are sending an email that contains the article
and a private message for your recipient(s). |
| Your Name: |
|
| Your e-mail: |
* Required! |
| Recipient (e-mail): |
* |
| Subject: |
* |
| Introductory Message: |
|
HTML/Text
(Photo: Yes/No) |
(At the moment, only Text is allowed...)
|
| |
|
| Message Text: |
Despite the ramp of Blu-ray drives, DVD burners will continue to be the leading volume product until 2012, a recent IDC study indicates.
Overall PC market growth, driven by portable PCs, will give the worldwide CD/DVD market a moderately positive outlook in 2008 and lead to increased demand for slim drives. However, as the PC market's adoption of DVD burners becomes saturated and increasingly commoditized, Blu-ray adoption will accelerate in 2009 and Blu-ray drives will become the majority of the total market value in 2012.
"DVD burners will remain the bread-and-butter business for ODD vendors," said Wolfgang Schlichting, research director, Removable Storage at IDC. "Despite Blu-ray's win over HD-DVD in the format war, Blu-ray drive adoption will be limited in 2008 because of their high price and only moderate consumer interest."
Slow Blu-ray acceptance has also been reported by several analyst groups lately. Stand-alone Blu-ray player unit sales dropped 40% from January to February in the US, and saw only a 2% increase from February to March, according to NPD's Retail Tracking Service.
Blu-ray disc (BD) won the format war over HD DVD, but similar to DVD and DVD burners, Blu-ray will need a three- to five-year ramp to reach mass-market volumes. New, more affordable BD-ROM drives will lead the way for the BD format's adoption.
But until theat time, DVD burners continue their race to become a commodity market. Aggressive volume manufacturers will continue to drive down the price, pushing technology leaders out of the mainstream optical disc drive (ODD) market.
More than 100 million Blu-ray drives will ship worldwide in 2011, IDC forecasts. |
|
|
|
|