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Thursday, November 23, 2006
 Xbox 360 Unveils First Wave of TV Shows and Movies on Xbox Live
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Message Text: A library of 160 high - definition games to downloadable standard and high-definition TV shows and movies for Xbox 360 are expected by holiday.

On its one-year anniversary, Xbox 360 will digitally deliver an initial lineup of TV shows and movies to gamers in the U.S. via Xbox Live, the online games and entertainment network from Microsoft.

As announced earlier this month, Xbox Live Marketplace will now provide gamers with access to hundreds of full-length TV shows for download to own and movies for download to rent from CBS, MTV Networks, Paramount Pictures, Turner Broadcasting System, Inc. (TBS, Inc.), Ultimate Fighting Championship (UFC) and Warner Bros. Home Entertainment with more content rolled out through Xbox Live Marketplace every week.

Xbox 360 was the fastest console to reach 5 million sold, and 6 million Xbox 360 consoles had been sold by the end of September 2006. At least 10 million are expected to be sold by holiday.

Xbox 360 is prepared to have a booming holiday season, with consoles readily available at retail along with a host of new accessories such as the Xbox 360 Wireless Racing Wheel, Xbox Live Vision camera and Xbox 360 HD DVD Player, not to mention blockbuster games such as "Gears of War" and "Viva Pi?ata."

Using the Family Settings feature, parents and individuals can choose the video content that can be played on their family?s Xbox 360. With the availability of this new entertainment content, gamers now can set controls based on movie, TV and video ratings, or they can entirely block explicit and unrated video content for themselves or their children.

Xbox 360 gamers in the U.S. can access Xbox Live Marketplace with a free Xbox Live Silver subscription or a paid Xbox Live Gold subscription and a broadband connection. Pricing is competitive and will vary based on format, media type and whether the content is a new release movie or a classic feature film. High-definition TV shows will be 240 Microsoft Points per episode, and standard-definition TV shows will be 160 Microsoft Points per episode. New release movies in high definition will be 480 Microsoft Points, and standard-definition new release movies will be 320 Microsoft Points each. Classic feature films in high definition will be 360 Microsoft Points, and standard definition will be 240 Microsoft Points. After purchasing a high-definition TV show or movie, gamers can download the standard-definition version at no additional charge.

Microsoft Points can be purchased at retail or via Xbox Live. For example, gamers can get a 1,600 Microsoft Points card at retail for $19.99 (U.S.) or 1,000 Microsoft Points through Xbox Live for $12.50 (U.S.). More information about Xbox Live Marketplace is available at http://www.xbox.com/marketplacentertainment.
 
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