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Thursday, July 21, 2005
 Pioneer Releases New HD Plasma TVs
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Message Text: Three new "PureVision" high-definition plasma TV models are introduced in the Japanese market by Pioneer Corporation.

All three models are equipped with a new proprietary technology "P.U.R.E. Black Panel." Pioneer's press release indicate that the new panel can reproduce blacker blacks and the details of dark images thanks to its new "Crystal Emissive Layer." The Pioneer 50-inch PDP-506HD (separate type), the 43-inch PDP-436HD (separate type), and the 43-inch PDP-436SX (one-body type) will be shipping in between early September and early October 2005 in Japan at a suggested retail price of 748,000 yen, 598,000 yen, and 568,000 yen (including tax) respectively.

Main Features

- "P.U.R.E. Black Panel" reproduces blacker blacks thanks to Pioneer's newly developed "Crystal Emissive Layer"

The "Crystal Emissive Layer" enhances the image expression and power-saving performances of Pioneer's new plasma TVs in three important ways: The luminance in a dark area is reduced to about one fourth that of the previous models. Thus, the contrast ratio in a dark area is increased. The 50-inch PDP-506HD achieves a 4000:1 contrast ratio in a dark area. The luminance efficiency is increased by 22 percent over that of the previous models. High luminance with low power consumption is further enhanced. The discharge rate is increased three-fold, realizing a low power, one-sided drive circuitry.

- The "Direct Color Filter" reduces external light reflections, resulting in sharper images.

- P.U.R.E. Drive II:
Flex Clear Drive technology achieves high density, smooth color gradation expression by automatically analyzing the characteristics of the image and adjusting the distribution of color gradations to optimize picture quality. Active Dynamic Range Expander (Active DRE) increases the contrast ratio of the image by automatically detecting its characteristics and keeping optimal control of its dynamic range, peak brightness, and gradations in its dark area. Color Management that ensures brilliant color reproduction is further enhanced. Digital Noise Reduction (DNR), MPEG Noise Reduction (MPEG-NR), and other technologies that ensure reproduction of clear, noiseless images, are further improved.

- Low annual power consumption and light weight

The P.U.R.E. Black Panel, highly efficient luminance technology, and other various power-saving technologies allow the new PureVision plasma TVs to consume the lowest power in the industry.

The new panel has achieved the luminance life of over 60 thousand hours.

- "P.U.R.E. Sound" system. The new plasma TVs have employed the slim speakers equipped with newly developed units based on the high quality sound technology that Pioneer has cultivated over the years.

- "Clean & Fewer Elements" design makes the frame around the screen as thin as possible.

A 4-tuner configuration supports terrestrial, BS, and 110 CS digital broadcasts as well as terrestrial analog broadcasts. TV Programs for the user's favorite eight digital broadcast channels are displayed on the entire PDP screen in high resolution. The EPG function for analog broadcasts supports the G-Guide technology.

Two remote controls-new "direct remote control" and "simple remote control"-are attached for convenience of use (for the PDP-506HD and PDP-436HD only).

An HDMI (High Definition Multimedia Interface) terminal allows direct digital connection of video and audio signals from DVDs and other sources using a single cable (for the PDP-506HD and PDP-436HD only).
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