Tuesday, September 16, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Micron M600 SSD Released With Dynamic SLC Cache
Orange to Buy Spanish Operator Jazztel
US Government Data Requests Increased: Google
Wi-Fi Alliance Enhances Wi-Fi CERTIFIED Wi-Fi Direct
Canon Develops New Wireless Device For Storing Photos
Google Adds A Steering Wheel To Its Self-Driving Cars
MediaTek Launches Low -power MT7628 SoC for Routers And IoT Gateways
SanDisk Introduces Ultra-fast, High-Capacity microSD UHS-I Memory Card
Active Discussions
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
Video editing software.
 Home > News > Optical Storage > Intel p...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, May 27, 2004
Intel plans unprecedented push for new chip set


Intel plans to focus unprecedented attention on one of the more obscure components of PC when it launches its newest chip set next month.

The attention follows a fundamental shift in Intel's product marketing strategy, in which the world's largest chipmaker has said it will focus less on the speed of the chips and more on the features and user benefits of the Intel platform.

Chip sets -- groups of integrated circuits that work together as humble gatekeepers for data coming into and out of the core of the PC -- have tended to miss out on the media and marketing attention paid to the brains of the operation, the microprocessor.

Microprocessors, like Intel's Pentium 4 or Itanium 2 chips, are more visible because they control how fast the PC can run, and consequently have gotten the media attention and millions of Intel's advertising dollars.

Intel's newest chip set, code-named Grantsdale, will be pitched as one of the stars of the show as the importance of PC speed gives way to multimedia and communications features.

To be released by the end of June, Grantsdale has been upgraded with more powerful sound and graphics, an ability to turn a PC into a wireless access point, and a speedier link for peripherals and memory.

Intel designed Grantsdale to lead a new generation of "entertainment PCs" to be shipped later this year, part of a plan to bring PCs into the living room and displace consumer electronics equipment.

Grantsdale will be sold at around the same price as an older chip set, about $30 or $40 each, so it won't bring in more profits for Intel on its own.

Because the chip set incorporates features like Dolby audio and advanced 3D video previously found only in add-on cards, PC makers may be able to configure less expensive PCs that catch the eyes of power-hungry consumers.

Intel is aggressively adding features to its chips that cannot be quantified in raw speed figures, such as two-in-one, or dual-core, processors.

Analysts say Grantsdale could be the product that finally gets media and PC consumers to pay attention to the overlooked importance of chip sets. Grantsdale will improve memory speed, communications, multimedia and wireless communications.


Previous
Next
Nintendo says next console may be ready at E3        All News        Nero 6 scoops more than 75 awards since introduction
Nintendo says next console may be ready at E3     Optical Storage News      Nero 6 scoops more than 75 awards since introduction

Get RSS feed Easy Print E-Mail this Message

Related News
Intel Offers Developers Software Tools, Outlines PC Evolution Across New Form Factors
Intel Unveils New Developer Tools, Future Technologies Tablets, Analytics, Wearable Devices and PCs at IDF 2014
New Intel Xeon E5-2600 v3 Processors Released
Intel Turns To Fashionable Wearables With Collaboration With Fossil Group
New Intel Core M Processor Coming In Tablets, Hybrids
Latest Intel Graphics Driver Update Boosts Performance
Opening Ceremony and Intel Reveal MICA Accessory
Intel Hopes To Improve Its Mobile Business With Ex-Qualcomm exec
Intel Unleashes its First 8-Core Desktop Processor For Gaming
Intel Introduces World's Smallest Standalone 3G Modem
Intel Highlights Its Wireless Computing Plans
Intel, Chunghwa Telecom Team up on Internet of Things

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .