Thursday, August 21, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Infineon To Buy International Rectifier for Approximately $3 Billion
Verizon May Launch New App Store
ZTE Nubia 5S mini LTE Coming Unlocked For $280
Lenovo Expands Its ThinkCentre Range with Affordable Desktop PCs
Samsung and Barnes & Noble Introduce Samsung Galaxy Tab 4 NOOK
TCL and Roku Introduce Streaming TVs
Ballmer Steps Down From Microsoft Board
Samsung To Unveil New Smart TV Content at IFA 2014
Active Discussions
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
Video editing software.
 Home > News > Optical Storage > Macrovi...
Last 7 Days News : SU MO TU WE TH FR SA All News

Wednesday, April 23, 2003
Macrovision announces licence agreement for distribution of the Microsoft Windows Media data session toolkit


Macrovision announced today a licence agreement with Microsoft under which Macrovision will provide worldwide record labels with the capability to design and produce “dual session” music CDs that contain both Red Book audio files, which play on traditional home and car stereos, and also include “second session” files that can be played and stored on a consumer’s PC and portable devices. Microsoft and Macrovision will work together to ensure great consumer experiences while, at the same time, providing a robust rights management environment for record labels.

By virtue of this agreement, record labels will have access to a comprehensive copy protection, authentication and digital rights management (“DRM”) solution for their music CDs from one source for worldwide deployment. Macrovision has agreements with replicators in North and South America, Europe, Asia, and Australia; and Macrovision’s CDS™ technology has been used to protect over 100 million music albums to date.

This licence agreement allows Record Labels to enable consumers to make personal copies of music CDs while protecting content with multi-level security features that address practices such as unauthorised file sharing. PC-based playback of CDs and transfer to portable devices is enabled using the Microsoft® Windows Media® Data Session Toolkit, a new component of Windows Media 9 Series that enables media companies to create and deliver high-quality content via a “second session” for playback on the PC and other devices using Windows Media DRM. As media and entertainment companies look for ways to protect their content, the toolkit can be used to preserve a great playback experience on the PC and other devices. Macrovision’s CDS technology secures the “first session” data and also authenticates that the CD is in fact an original copy. Once authenticated, second session files can be played, stored or exported to secure portable devices.

“This is a ‘win-win’ for both labels and consumers,” said Macrovision president and CEO William Krepick. “Macrovision strives to create transparent content protection technologies that do not inhibit the legitimate ‘digital rights’ of consumers. The companies are creating a solution that addresses many of the content protection issues that are necessary for the survival of the music industry.”

“The challenge faced by digital content owners is how to effectively protect content from unauthorised re-distribution while also delivering great, value-add consumer experiences,” said Dave Fester, general manager of Microsoft’s Windows Digital Media Division at Microsoft Corp. “Macrovision technology and the Windows Media Data Session Toolkit represent a significant step in the ability to deliver music fans with rich, seamless access to their music and at the same time respect the needs of content owners.”

“Our combined technology gives CD consumers worldwide the secure portability of their music”, said Adam Sexton, vice president of marketing of Macrovision’s Music Technology Division. “Our solution, incorporating Microsoft’s technology, will ensure that the music industry will have access to best-of-breed technologies for first session copy protection, local authentication, Internet authentication, and a second session solution with the Windows Media Data Session Toolkit.”


Previous
Next
Hollywood faces key court battle over DVD copying        All News        Hollywood faces key court battle over DVD copying
Hollywood faces key court battle over DVD copying     Optical Storage News      Hollywood faces key court battle over DVD copying

Get RSS feed Easy Print E-Mail this Message

Related News
Samsung, Microsoft Want To End Android Patent Dispute Soon
Sony, Huawei, Microsoft To Announce New Smartphones at 2014 IFA
Microsoft Releases 19-euro Music Phone
Microsoft Sues Samsung Over Royalty Payments
Microsoft Releases New Limited Edition Wireless Mobile Mouse 3500 With Master Chief from Halo
Microsoft Details Windows Phone 8.1 Update, Brings Cortana To New Markets
Microsoft Releases The Sharks Cove, A Raspberry Pi Alternative
China Starts Anti-monopoly Investigation On Microsoft
Microsoft's Profit Hurt By Nokia Acquisition, Plans Unified OS
Microsoft Is Shutting Down Xbox Entertainment Studios
Microsoft To Eliminate 18,000 Jobs
Microsoft To Take EU 'Right to be forgotten' Requests

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .