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 Home > News > Optical Storage > Matsush...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, April 14, 2003
Matsushita to terminate National brand outside Japan


Matsushita Electric Industrial plans to terminate National brand products for sale abroad to unify its brand with the Panasonic brand, a company official said Monday.

The move is intended to raise efficiency in advertising operations and enhance brand power as about 90% of its products sold abroad come under the Panasonic brand, the official said.


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