Recognizing the need to include a growing Asian market in its efforts to protect intellectual property rights, the International Recording Media Association (IRMA) launched its Anti-Piracy Compliance Program (APCP) in Asia.
Tony Perez, IRMA's Director of Anti-Piracy Compliance Program, has announced two specific initiatives for the Asian program.
Zetetic Holdings Limited, a prominent security company based in Hong Kong, has been selected by IRMA as its exclusive representative for the Anti-Piracy Compliance Program in the Asian region.
U-Tech Media Corporation, a division of Ritek Global Media and a Taiwan-based optical disc manufacturer, has been selected by IRMA as the pilot plant for the launch.
"Both Zetetic and U-Tech come highly recommended and are familiar with anti-piracy efforts and the replication industry in Asia," said Perez. He noted that Ritek Global Media has made a significant commitment to the program through the U-Tech facility which is on its way to becoming the first Asian plant to be certified in the program. Ritek Global Media's Ontario, California plant is also enrolled in the program.
Perez added, "The IRMA Anti-Piracy Compliance Program is an internationally recognized compliance program that helps manufacturers of optical media reduce the risk of publishing pirated material, thereby protecting the intellectual property rights of their customers."
Stephen Payne, a partner in Zetetic will serve as the primary contact person for IRMA in Asia. "We have been working towards stopping copyright infringements for over 20 years. Our relationship with IRMA in the APCP is a natural extension of those efforts," Payne said. Payne has been in Asia since 1976 while serving in the British Army Intelligence Corps. He also was affiliated with Pinkerton Asia as Managing Director.
Wayne Chou, President of U-Tech Media Corporation said, "We will continue to perfect the intellectual rights protection program and manufacturing process so we can make the best quality discs, as well as provide the highest protection of customers' content."
Rick Marquardt, CEO of Ritek Global Media, added "Being the first plant in Asia to qualify is a great milestone for us. Ritek is very serious about the security of our customers' content and we make it our top priority."
The IRMA APCP is well established in both the U.S. and Europe. Fifty-five replicating plants have either completed the Anti-Piracy Compliance Program or have applied for acceptance.