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Tuesday, March 25, 2014
SD Association Expand SD Memory Card Contactless Communication Options


The SD Association (SDA), an ecosystem of companies setting memory card standards, and TransferJet Consortium, the group developing industrial standards of close proximity wireless technology, will collaborate and enable fast and contactless transfer of very large files stored on SD memory cards.

TransferJet is a good option to wirelessly extract large files stored on a SD memory card fast, including between portable devices like smartphones and tablets. The SDA and TransferJet Consortium will jointly market the storage and transfer of digital files with SD memory cards and TransferJet technology.

"TransferJet technology can transfer mass volume of digital data in a short time compared to other wireless technologies," said Brian Kumagai, president of the SD Association.

"Consumers and targeted industries alike will benefit from the complementary value and global availability of massive storage capacities of SD memory cards and massive transfer rates of TransferJet technology transferring between the SD memory card and the devices. This agreement aligns with SDA's advances in supporting Ultra High Definition Video and other emerging storage demands and opening new markets for SD standards."

SD memory card standards and TransferJet technology are found in consumers' cameras, printers, laptops, tablets, smartphones and more devices around the world.

"TransferJet technology's focus on high-speed transfer of very large data files wirelessly is a clear benefit to users of high-capacity SD memory cards. Consumers can easily transfer high-quality photos and videos from their cameras or smartphones quickly, and industrial users can rely on data integrity and security for data storage and transfer," said Mr. Hiroyuki Matsumura, chair of TransferJet Consortium. "Marketing the two standards' synergies jointly will help more users understand how easy and fast data can be transferred for personal or professional applications."




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