Friday, February 23, 2018
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Google's Augmented Reality SDK ARCore 1.0 Released, Google Lens Updated
Google Assistant is Going Global
TEAC Releases New Reference Series Hi-Res Audio Models
First Affordable Android Go Smartphones Coming Next Week
Samsung Breaks Ground on New EUV Line in Hwaseong
Samsung Max Android Application Offering Mobile Data Saving Mode and Privacy
Introducing the CORSAIR Obsidian Series 500D
EASA Publishes Guidelines for Safe Drone Operations
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Apple B...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, December 03, 2013
Apple Buys Media Analyics Firm Topsy


Apple has acquired social media search and analytics startup Topsy, which specialises in using data from Twitter to track customer sentiment.

The Wall Street Journal reported that the deal cost Apple over $200 million.

Topsy competes with firms like DataSift and Gnip to figure out who is influential on Twitter, what terms are trending, and the impact of specific Twitter campaigns.

It is Apple's second acquisition in recent weeks. Last month, it a PrimeSense, which specialises in making 3-D motion detection technology.

The reason behind Apple's latest acquisition is not clear. The company has been making it easier for people to share photos, videos and news through its devices and directly to social networks such as Facebook and Twitter. iTunes Radio could also benefit from Topsy's data on consumer sentiment.

Apple could also use Topsy's technology to its own data, such as information from the App Store.

Getting a better grasp on the hottest topics on Twitter could also help Apple sell more advertising on iPhones and iPads.

Topsy's Twitter tools also could be used to give the iPhone a search feature that isn't available on products running on Google's Android operating system.




Previous
Next
E Ink's Fina Module Promises Lighter E-readers        All News        PS4 Global Sales Surpass 2.1 Million Units
E Ink's Fina Module Promises Lighter E-readers     General Computing News      2013 Top Global Searches On Bing

Get RSS feed Easy Print E-Mail this Message

Related News
Apple to Upgrade the AirPods Headphones
Apple to Fix the Telugu Bug in iPhones
Leaked iPhone Code Could Lead iOS to Generic ARM Boards and Emulators
Apple Patent Describes a Digital Stylus That Writes on Any Surface
Apple Shipped 54 Percent More Apple Watches in 2017
Could Qualcomm be Excluded From the iPhone Supply Chain?
Cisco, Apple, Aon, Allianz Introduce Cyber Risk Management Solution
Q4: Apple Passes Samsung in the Worldwide Smartphone Market
Apple's Revenue Hit New All-Time Records
U.S. Investigate Apple over Slowing iPhones
Apple Removes Some Features From Upcoming iOS 12
Apple is Working on New Digital Book Reader for iPhones, iPads

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2018 - All rights reserved -
Privacy policy - Contact Us .