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European Regulators May Need Extra Concessions From Google
Apple Granted Patent for Smartwatch
New Intel Solid-State Drive Pro 2500 Series Packs SK Hynix Flash And Brings Trusted Security Features
Alliance Storage Technologies Releases Enterprise Class Cloud-Integrated Storage Solution
NVIDIA Launches Shield Tablet For Gamers
AOC u3477Pqu 34-Inch WQHD Monitor Announced
ADATA Launches XPG V3 DDR3 Memory For Overclockers
Licensing Fees Drive ARM's Profit
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CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
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Last 7 Days News :
Saturday, October 19, 2013
Google's DoubleClick To Sell Ads on Facebook
Google will start selling ads on Facebook. The search giant announced on Friday that advertisers who buy ads across the Web through its DoubleClick service will soon be able to buy ads on Facebook's real-time ad bidding service FBX.
The move signals a rare moment of cooperation between the two competitors in the market of targeted ads.
DoubleClick Bid Manager (formerly Invite Media) has been helping agencies and advertisers buy ad space on sites across the web for years.
Facebook Exchange lets advertisers reach users based on their browsing history elsewhere on the Web. Cookies track users' movements so an advertiser can show ads to them based on their surfing habits and interests no matter which web site they follow.
"We're always looking at ways to serve our clients even better - starting in a few months, clients will be able to buy inventory on FBX via DoubleClick Bid Manager," said DoubleClick senior product manager Payam Shodjai.
AMD To Make More Advanced Chips In The Coming Quarters
Amazon Starts shipping The Kindle Fire HDX
Yahoo Got More US Web Visitors Than Google in Sept
General Computing News
Japan Display Showcases Prototypes for Tablet and Automotive Applications
Facebook Save Lets You Read Stories Later
Facebook Tests 'Buy' Button
New Facebook App For Verified Public Figures Released
Sunday's World Cup Final Broke Social Media Records
EPIC Challenges Facebook's Manipulation of Users
Facebook to Acquire Video Ad Company LiveRail
UK Regulator Probes Facebook Over Experiment With User's Comments: report
Facebook Says It Cares About the Emotional Impact of The Social Network
Facebook Is Trying To Recover Bulk User Data Sized by Court
Facebook's Workforce is Mostly White Males
Facebook Back Online After Crash
Facebook Introduces Network Switch
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