Monday, January 26, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
NVIDIA Comments On GeForce GTX 970 Memory Allocation Reports
Google Comments On Lack Of Security Patches On Older Android Phones
Sony is Offering Old Games To Settle The 2011 PlayStation Network Breach
Sony Postpones Earnings Announcement
January Windows 10 Build Released Through The Windows Insider Program
Flexible Computers Are Stil Away From Reality
China Denies Microsoft Outlook Hacking Allegations
A Look at Microsoft's New Spartan Browser
Active Discussions
Sound card for my Laptop
HELP!!!
full screen wide screen
UDF errors
Hi
The Simplest Way to Download KODAK HERO 7.1 Driver
About the restriction problem of chapter quantity in DVD
Booktype utilities for LiteON and OEM DVD Recorders
 Home > News > Mobiles > Samsung...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, June 27, 2013
Samsung Phones Subsidy Ratio Higher than Apple and HTC


The average US implied subsidy for Samsung devices is 84% as compared to Apple 74% and HTC 80%, although absolute value of subsidy is $110 higher for the average Apple product, according to data released by ABI Research.

OEMs and their carrier partners increasingly have to continue to employ highly tactical methods to make sure that their devices are subsidized to a competitive price point in order to help prevent consumers acting to avoid their product on price point alone.

Stuart Carlaw, chief research officer, stated: "Samsung continues to squeeze its competitors at every turn. The Samsung Galaxy SIIII is now considered on a par with Apple's iPhone 5. Coupled with better subsidy, the breadth of its device portfolio, increasingly savvy marketing, and its excellence in channel execution, it is little wonder Samsung is dominating the mobile handset market from top to bottom."

Senior practice director for devices, Nick Spencer, added a note of caution: "The smartphone market in particular is entering a new phase focusing on execution and price, rather than innovation and value. Samsung's scale and supply chain excellence is allowing it to put its competitors under increasing price pressure and win market share. This is a major concern for the rest of the market, especially for smaller, less efficient vendors, as margins will be squeezed and overall market value reduced."


Previous
Next
Microsoft Showcases Developer Oportunity on Windows Azure, Windows devices        All News        Sandisk Invests In Cloud Storage Provider Panzura
Blackberry 10 In Now Installed in 18,000 Servers     Mobiles News      Sprint Brings The HTC 8XT and Samsung ATIV S Neo Windows Phones

Get RSS feed Easy Print E-Mail this Message

Related News
Samsung Engineers Develop Wearable Sensor for Stroke Detection
Samsung and Apple Together Consumed 17 Percent of Total Semiconductor Demand in 2014
Samsung Drops Qualcomm 810 Processors in next Galaxy S Due To Overheating: report
Samsung Led The Smartphone Market in 2014, TrendForce Reports
Galaxy S6 Expected to Have Displays On Both Edges
HTC To Announce Next Flagship Smartphone in February Event
Samsung Starts Mass Production Of 8-Gigabit Graphics DRAM
Samsung, Blackberry Deny Deal Report
Samsung Made A Bid For BlackBerry: report
Apple May Use Its Own Chips In Future Macs
Samsung Finally Releases Budget Tizen Z1 Smartphone In India
Apple, Ericsson In Courts Over LTE Patents

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .