Thursday, September 03, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Barnes & Noble and Samsung Unveil New Samsung Galaxy Tab S2 NOOK
Sony Is Entering The Pico Projector Market
Intel Media Server Studio 2016 Enables Faster Video Transcoding and Transition to HEVC and 4K
JBL Expands Aftermarket Subwoofer Line-up, Promises Big Concert Sound From New Portable Bluetooth Speaker
AMD To Showcase Broadcast Ecosystem Workflows at IBC 2015
Toshiba's New PCs Combine Functionality, Mobility and Performance
Philips Hue Lightstrip Plus Will Paint A Whole Room
Intel Invests US$50 Million to Advance Quantum Computing
Active Discussions
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
 Home > News > Mobiles > Samsung...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, June 27, 2013
Samsung Phones Subsidy Ratio Higher than Apple and HTC


The average US implied subsidy for Samsung devices is 84% as compared to Apple 74% and HTC 80%, although absolute value of subsidy is $110 higher for the average Apple product, according to data released by ABI Research.

OEMs and their carrier partners increasingly have to continue to employ highly tactical methods to make sure that their devices are subsidized to a competitive price point in order to help prevent consumers acting to avoid their product on price point alone.

Stuart Carlaw, chief research officer, stated: "Samsung continues to squeeze its competitors at every turn. The Samsung Galaxy SIIII is now considered on a par with Apple's iPhone 5. Coupled with better subsidy, the breadth of its device portfolio, increasingly savvy marketing, and its excellence in channel execution, it is little wonder Samsung is dominating the mobile handset market from top to bottom."

Senior practice director for devices, Nick Spencer, added a note of caution: "The smartphone market in particular is entering a new phase focusing on execution and price, rather than innovation and value. Samsung's scale and supply chain excellence is allowing it to put its competitors under increasing price pressure and win market share. This is a major concern for the rest of the market, especially for smaller, less efficient vendors, as margins will be squeezed and overall market value reduced."


Previous
Next
Microsoft Showcases Developer Oportunity on Windows Azure, Windows devices        All News        Sandisk Invests In Cloud Storage Provider Panzura
Blackberry 10 In Now Installed in 18,000 Servers     Mobiles News      Sprint Brings The HTC 8XT and Samsung ATIV S Neo Windows Phones

Get RSS feed Easy Print E-Mail this Message

Related News
Samsung Focuses On The Internet of Things at IFA 2015
IFA: Samsung Launches The "HumanFit" Wearable Platform
Samsung IoT Device Will Take Care Of Your Sleep
Apple To Work With Cisco On Enterprise Environment; said To Prepare Own Original Programming
Samsung's Circular Gear S2 Smartwatches Unveiled
Apple Debuts at the Number Two Spot In Wearables Market, Behind Fibit
Apple To Announce New iPhones In Sept.9 Event
Samsung Used TSMC's Technology To Prevail In Chip Manufacturing Race
Samsung To Accelerate Chip Production
Samsung Announces New Wireless Audio 360 Speakers
Samsung Says Users Should Follow The Manual With Galaxy Note 5 Stylus
Samsung To Give iPhone Users The new Galaxy Smartphones

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .