Saturday, September 20, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
New Oculus 'Crescent Bay' Headset Announced
Microsoft Offers iPhone Users 30 GB of Free Storage
New Tizen Device Coming in India
Samsung Launches My Knox App For Latest Mobile Device
Android L To Support Encryption By Default
Microsoft Outlines Basic Elements Of Direct3D 12
New GeForce WHQL Driver Released
Panasonic and Leica Expand Partnership Agreement
Active Discussions
Yamaha CRW-F1UX
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
 Home > News > Mobiles > Android...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, April 01, 2013
Android, Sprint and Samsung Increased Share In Early 2013


Android continued to increase its share of smartphones sold over the last year for the 3 month period ending February 2013, while Sprint and Samsung also saw increases, according to data released today by Kantar Worldpanel ComTech.

With more than half (51.2%) of smartphone sales, Android realized 5.8% growth compared to the same period last year. iOS remains in second place with 43.5% of smartphone sales, down for a consecutive period, by 3.5% versus last year. Windows continued to make gains, up to 4.1% of smartphone sales.

The top carrier remained Verizon with 35% of smartphones sold in the 3 months ending February 2013. While AT&T remained in second place, Sprint increased, now representing 15% of smartphones sold (up 2.1% pts).

The data is derived from Kantar Worldpanel ComTech USA's consumer panel, which is conducting more than 240,000 interviews per year in the U.S. alone. ComTech tracks mobile phone behavior and the customer journey, including purchasing of phones, mobile phone bills/airtime, and source of purchase and phone usage. This data is exclusively focused on the sales within this 3 month period rather than market share figures.

Kantar Worldpanel ComTech analyst Mary-Ann Parlato states, "Last month we saw that Android's increases were thanks to a large increase in Samsung sales within Sprint. This month, while the increases for Samsung are less pronounced, we're still seeing an increase in uptake of the brand, which is now impacting on Sprint's overall share in smartphone sales."

It was thanks to Samsung?s price drop at the back end of 2012 that led various smartphone and featurephone users to upgrade to a Samsung device.

"Of those who changed their phone over the last year to a Samsung smartphone, 19% had previously owned a Samsung featurephone, 15% owned a HTC smartphone, 14% owned an LG featurephone, 10% owned a Samsung smartphone and 9% owned a BlackBerry. It?s apparent that Samsung is successful at capturing users from across the competitor set and not just gaining from their own loyalists, (albeit loyalty towards Samsung has also grown)." Parlato continues.

And naturally, it was the figurehead Samsung devices doing well during this period. Of those who purchased a Samsung in the last year, 52% purchased a Galaxy S III, 21% a Galaxy S II and 5% a Galaxy Note II. And compared to purchasers of other brands, Samsung purchasers were more likely to cite "handset cost" and "carrier brand" as key drivers.

So while price drops on Sprint have helped the carrier, as well as Samsung and Android gain further success this 3 month ending period, share growth for other brands was also more pronounced this month. Brands Motorola and Nokia in particular saw very slight increases within smartphone sales.


Previous
Next
ARM and TSMC Tape-Out First ARM Cortex-A57 Processor on TSMC's 16nm FinFET Technology        All News        Skype for Windows 8 Updated
Toshiba Unveils Thinnest Camera Module With 13 Mega Pixel Image Sensor     Mobiles News      Apple Apologizes For China Customer Service

Get RSS feed Easy Print E-Mail this Message

Related News
Android L To Support Encryption By Default
First Low-cost Android One Phone Unveiled
First Android Apps Coming to Chromebooks
Android Gaming Consoles on the Horizon
Your Android Phone Is Telling the World Where You've Been
Selfmite SMS Worm Attacks Android Devices
Android, Windows Phones To Feature Kill Switches
Google To Enter The Living Room Battle With Android TV
Android Silver Devices Coming Next Year: report
Law Firm Files Antitrust Class-action Lawsuit Against Google
Apple Remains Top Smartphone Maker In February, Yahoo Expands Mobile Audience Reach
Launch Your Android Phone’s Camera with Your Voice

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .