Tuesday, February 09, 2016
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Samsung to Showcase Display Technologies at ISE 2016
Intel To Remove Overclocking Loophole In Skylake Processors
Mitsubishi Develops Voice-activated Drawing Function That Displays Spoken Words Where Finger is Traced on Scree
Hackers Hit Homeland Security And FBI
Sony Introduces Its First SSD
French Data Protection Authority Says Facebook Should Stop Collecting Non-User Data
Verizon Expores Yahoo Deal Options: report
Kingston Buys USB Technology and Assets of IronKey from Imation
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
 Home > News > General Computing > Twitter...
Last 7 Days News : SU MO TU WE TH FR SA All News

Wednesday, February 06, 2013
Twitter Buys Bluefin Labs


Twitter said on Tuesday it has agreed to acquire advertising analytics company Bluefin Labs.

Terms of the deal were not disclosed.

Bluefin Labs provides data products to brand advertisers, agencies, and TV networks.

Twitter Chief Operating Officer Ali Rowghani said in a blog post that Bluefin's data science capabilities and social TV expertise would help Twitter create "innovative new ad products and consumer experiences in the exciting intersection of Twitter and TV."

This acquisition builds on Twitter's exclusive partnership with Nielsen announced in December to develop the Nielsen Twitter TV Rating, the centerpiece of social TV measurement based on Nielsen's SocialGuide platform. The company plans to collaborate with Nielsen and SocialGuide on product development and research to help brands, agencies, and networks fully understand the combined value of Twitter and TV.

Twitter will not continue to sell Bluefin's product suite beyond the existing contracts.


Previous
Next
Qualcomm Is The Big Winner In New Blackberry Z10 Smartphone Design        All News        Google Wins High Court Battle In Australia Over Ads
Microsoft and Symantec Take Down Bamital Botnet     General Computing News      Google Wins High Court Battle In Australia Over Ads

Get RSS feed Easy Print E-Mail this Message

Related News
Following Outcry, Twitter's Dorsey Says Live Tweets Are Here To Stay
Twitter Suspends Accounts To Combat Extremism
Twitter Loses Top Executives in Major Shake-Up
Twitter Amends Rules On Banned Content, Abusive Behaviour
Twitter Warns Users of Hacks
Twitter To Target Ads Even If You Are Not Logged In
These Are The Most Popular Retweets of 2015
Hearts Replace 'Favorite' Stars on Twitter
Twitter User Growth Stalls Despite Strong Revenue
Twitter Lets You Poll Your Followers
Twitter To Lay Off 8 Percent Of Its Workforce
Twitter 'Moments'To Highlight Best Tweets

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2016 - All rights reserved -
Privacy policy - Contact Us .