LiteOn IT plans to adjust its production of optical disc drives following the decreasing global demand and Sony Optiarc's decision to exit the global ODD market.
The company will gradually decrease the proportion of consolidated revenues from optical disc drives (ODDs) from over 70% in 2012 to 30% in 2015, according to company CEO Danny Liao, Digitimes.com reported today.
Besides the low global demand for ODDs for PCs, Lite-On IT will lose OEM orders from Sony Optiarc, which has decided to withdraw from the global ODD market.
SSDs (solid-state drives), automotive wireless devices, and biotechnological/medical devices
LiteOn IT's new business focus will be mainly SSDs, automotive wireless devices, and biotechnological/medical devices, Liao indicated.
The company expects its SSD shipments in 2012 to soar by 475% from 2011 to reach the third-largest global market share at an estimated 14.32%. Lite-On IT plans to triple its SSD production capacity from four production lines currently to 14 in 2013.
For automotive wireless devices, Lite-On IT began development of in-car wireless power charging modules while discontinuing its automotive ODD product lines, Liao said.
Lite-On IT expects 50% of its consolidated revenues in 2013 to come from ODDs, 25% from SSDs, 15% from automotive wireless devices and 10% from other product lines.