Monday, December 22, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
North Korean Internet Otage Fuels Speculation
Semiconductor Market Set for Strongest Growth in Four Years in 2014
New Asus Dual-camera Zenfone Coming At CES
Samsung Introduces SE790C Curved Monitor
Chinese Motion-sensing VR Glasses Coming On Kickstarter
Kodak Returns To CES With Consumer Product Line
North Korea Suggests Joint Inverstigation With U.S. Over Sony Hacking
T-Mobile to Pay $90 Million To Settle Case With FCC
Active Discussions
Digital Audio Extraction and Plextools
Will there be any trade in scheme for the coming PSP Go?
Hello, Glad to be Aboard!!!
Best optical drive for ripping CD's? My LG 4163B is mediocre.
Hi All!
cdrw trouble
CDR for car Sat Nav
DVD/DL for Optiarc 7191S at 8X
 Home > News > Mobiles > iOS Gai...
Last 7 Days News : SU MO TU WE TH FR SA All News

Saturday, October 13, 2012
iOS Gains Market Share Over Android in September


Apple's iOS gained a 5 percent market share lead over Android and now accounts for 62 percent of mobile ad impressions (compared to Android's 38 percent), a report claims.

Velti, a provider of mobile marketing and advertising technology, also reports that just under half of all iPhone 5 impressions came from the U.S., followed by Japan with 14 percent, and the UK with eight percent of impressions.

Additionally, Velti data reveals that, although iOS 6 saw quick adoption among a large amount of users, 11% of users have opted not to upgrade to the operating system and remain using iOS 4.

"In July and August, Android held prevalent market share in a year that was previously dominated by iOS?but September marks an end to this trend," said Krishna Subramanian, CMO of Velti. "We are seeing a pattern that leads us to believe the shift back to iOS domination is a result of the iOS 6 release and iPhone 5 launch. In fact, this is similar to the change we saw directly after the iPhone 4S release, when iOS volume also spiked by five percent."

Velti's September report also reveals insight into engagement patterns of iPhone 5 early adopters. Consumers were eager to try out their favorite apps on their new devices - Velti's data shows consumers spent 27 percent of their time on social networking applications, followed by games (22 percent) and entertainment and utility apps (13 percent each).

Despite Apple's prevalence in the U.S. and excitement around the iPhone 5 launch, other regions are not necessarily following suit. The new Velti data shows that Samsung is the clear leader in its home market of Korea, and it is the #1 smartphone, with a sizeable margin, in impression share there. Apple?s devices are relegated to the third and fifth places in the country (iPhone 3 and iPhone 4 respectively).

Other notable data from the report includes:

- Samsung's Galaxy S III: Samsung?s Galaxy S III entered the top five devices on the exchange this month, capturing 1 percent of all impressions.
- AT&T leads U.S. carriers with over half of all iPhone impressions. Verizon comes in second with just under a third of impression volume.
- Weather Surge: Weather is once again the leader on the eCPM Index, after being beaten by Education apps in August.

Velti's full report is available here.


Previous
Next
Asus Padfone 2 Coming This Week        All News        Pioneer BDR-208XJ BDXL Burner Supports 15x BD Recording
Asus Padfone 2 Coming This Week     Mobiles News      Softbank Also Eyes Buying MetroPCS: report

Get RSS feed Easy Print E-Mail this Message

Related News
Your Next Car Could Have Android Inside
Android Wear Updated To Lollipop
"NotCompatible" Malicious Software Spread on Android Phones
Moto 360 leads The First Wave of Android Wear Devices
Android And iOS Dominate 2014 Smartphone Market
Biostar Relases New iDEQ-T1 Compact Desktop
Google Announces New Android Lollipop, Nexus 6 Smartphone, Nexus 9 Tablet And Nexus Player Streamer
Android L To Support Encryption By Default
First Low-cost Android One Phone Unveiled
First Android Apps Coming to Chromebooks
Android Gaming Consoles on the Horizon
Your Android Phone Is Telling the World Where You've Been

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .