Tuesday, August 04, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Toshiba Announces Third Generation of Enterprise SAS SSDs, Starts Production Of 3D NAND
Xiaomi Has Reclaimed Top Spot in China, Huawei Pushes Ahead of Apple
Older Noctua Heatsinks To Support Upcoming Skylake Ptrocessors
Sony's Midrange Xperia C5 Ultra and M5 Smartphones Come With Strong Cameras
Photos of Upcoming Samsung Phablet Appear Online
Lattice Releases First superMHL Solutions for USB Type-C
AUDI AG, BMW Group and Daimler AG To Buy Nokia's HERE Digital Mapping Business
AT&T To Offer Wireless Service And DirecTV's Pay-TV Offerings
Active Discussions
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
 Home > News > Mobiles > iOS Gai...
Last 7 Days News : SU MO TU WE TH FR SA All News

Saturday, October 13, 2012
iOS Gains Market Share Over Android in September


Apple's iOS gained a 5 percent market share lead over Android and now accounts for 62 percent of mobile ad impressions (compared to Android's 38 percent), a report claims.

Velti, a provider of mobile marketing and advertising technology, also reports that just under half of all iPhone 5 impressions came from the U.S., followed by Japan with 14 percent, and the UK with eight percent of impressions.

Additionally, Velti data reveals that, although iOS 6 saw quick adoption among a large amount of users, 11% of users have opted not to upgrade to the operating system and remain using iOS 4.

"In July and August, Android held prevalent market share in a year that was previously dominated by iOS?but September marks an end to this trend," said Krishna Subramanian, CMO of Velti. "We are seeing a pattern that leads us to believe the shift back to iOS domination is a result of the iOS 6 release and iPhone 5 launch. In fact, this is similar to the change we saw directly after the iPhone 4S release, when iOS volume also spiked by five percent."

Velti's September report also reveals insight into engagement patterns of iPhone 5 early adopters. Consumers were eager to try out their favorite apps on their new devices - Velti's data shows consumers spent 27 percent of their time on social networking applications, followed by games (22 percent) and entertainment and utility apps (13 percent each).

Despite Apple's prevalence in the U.S. and excitement around the iPhone 5 launch, other regions are not necessarily following suit. The new Velti data shows that Samsung is the clear leader in its home market of Korea, and it is the #1 smartphone, with a sizeable margin, in impression share there. Apple?s devices are relegated to the third and fifth places in the country (iPhone 3 and iPhone 4 respectively).

Other notable data from the report includes:

- Samsung's Galaxy S III: Samsung?s Galaxy S III entered the top five devices on the exchange this month, capturing 1 percent of all impressions.
- AT&T leads U.S. carriers with over half of all iPhone impressions. Verizon comes in second with just under a third of impression volume.
- Weather Surge: Weather is once again the leader on the eCPM Index, after being beaten by Education apps in August.

Velti's full report is available here.


Previous
Next
Asus Padfone 2 Coming This Week        All News        Pioneer BDR-208XJ BDXL Burner Supports 15x BD Recording
Asus Padfone 2 Coming This Week     Mobiles News      Softbank Also Eyes Buying MetroPCS: report

Get RSS feed Easy Print E-Mail this Message

Related News
Hackers Could Break Into Your Android Smartphone With A Simple MMS
BlackBerry Gets New Domain Names As It Flirts With Android
Office for Android Phone Now Available
Android M Developer Preview Available for Xperia Devices
BIOSTAR Releases N3150NH Mini-ITX Motherboard
BlackBerry May Release Android Phone
Google To Offer Accelerate Web Access To Android Phones
Nvidia Brings GameWorks To Mobile With AndroidWorks
Factory Resetting Your Android Phone Does Not Delete Everything
BIOSTAR to Showcase Intel 100 Series Chipset Motherboards at Computex 2015
Should We Expect Android OS For IoT Next Week?
Office for Android Phone Preview Released

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .