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Wednesday, September 26, 2012
Barnes & Noble Takes On Amazon With HD Nook Tablets

Barnes & Noble on Wednesday unveiled its own lighter and thinner hi-definition tablets that can accommodate multiple users.

The company introduced the 7-inch NOOK HD and the 9-inch NOOK HD+ tablets. Price tags are ranging from $199 for the 7-inch Nook HD tablet with 8GB of memory, to $299 for the 9-inch Nook HD+ tablet, similar in size to Apple's iPad, with 32GB of memory. IPad prices are roughly twice as high for similar devices.

NOOK HD and NOOK HD+ are designed to provide a personalised experience for individuals and their family members, allowing children to enjoy all the content they love without happening upon all that parents would rather they didn't see. NOOK Profiles instantly transform the device in hand to any family member's very own tablet. With a tap on a profile at the top of the screen, the entire experience changes into that family member's personal tablet as their own content appears on the display.

The new NOOK HD and NOOK HD+ are optimised reading, Web, video and email. The newly designed Web browser in NOOK HD and NOOK HD+ is very fast making it simple and smooth to surf favourite sites with a tap, pinch and zoom. Integrated into the Web browser, ArticleView allows you to customise your online reading experience. Both NOOK HD and NOOK HD+ will offer access to a collection of popular movies and TV shows through new NOOK Video coming to the UK this holiday. And an all-new built-in email app offers new features in an easy-to-use, clean format that supports a host of popular personal and work-related email services including Microsoft Exchange ActiveSync.

NOOK HD offers the highest-resolution IPS display ever on a 7-inch tablet at 1440 x 900, with a 243 pixels per inch and HD video playback of up to 720p. It has 25 percent more pixels than Amazon's Kindle Fire HD.

At only 315 grams and just 127 mm wide, the 7-inch tablet is more than 20 percent lighter and one centimetre narrower than Kindle Fire HD. It is armed with a dual-core 1.3GHz processor and 1GB of RAM.

The 9-inch NOOK HD+ offers a full HD 9-inch display with resolution of 1920 x 1280 and 256 pixels per inch. It weighs 515 grams and is powered by a 1.5GHz dual-core processor with 1GB of RAM.

NOOK HD offers up to 10.5 hours of continuous reading and up to 9.5 hours of video watching, while NOOK HD+ boasts up to 10 hours and up to 9 hours for reading and video, respectively, all with Wi-Fi off.

In addition to generous onboard storage, NOOK HD and NOOK HD+ also feature expandable memory using a separate microSD card (up to 64GB)

NOOK HD and NOOK HD+ are designed with customised speakers and utilise SRS TruMedia to create a wide sound field.

The company is also launching a new video-streaming and download service for Nook, narrowing the gap with Amazon and Apple, which offer more content on their devices.

|Below you see a comparison among the Nook HD+, the 9.7-inch iPad and Amazon's Kindle Fire HD 8.9.

Barnes & Noble Nook HD+ Apple iPad Amazon Kindle Fire HD 8.9
Screen size 9 inches 9.7 inches 8.9 inches
Resolution 1,920 x 1,280 2,048 x 1,536 1,920 x 1,200
Pixel density 256 ppi 264 ppi 254 ppi
Weight 1.14 pounds 1.44 or 1.46 pounds 1.25 pounds
Dimensions (WxHxD) 6.4 x 9.5 x 0.45 inches 7.3 x 9.5 x 0.37 inches 6.4 x 9.4 x 0.35 inches
CPU Dual-core 1.5GHz OMAP4470 Dual-core 1GHz Apple A5X (quad-core graphics) Dual-core 1.5GHz OMAP4470
Storage 16GB or 32GB + microSD card slot 16GB, 32GB or 64GB 16GB or 32GB
Connectors Proprietary connector Apple 30-pin dock connector microUSB, microHDMI
Operating System Android 4.0 (Ice Cream Sandwich) iOS 6 Android 4.0 (Ice Cream Sandwich)
Battery Life 9 hours of video playback (6,000 mAh) 10 hours of video playback (11,666 mAh) Unknown
Camera None 5MP rear camera, VGA front camera HD front camera
Networking Wi-Fi Wi-Fi or Wi-Fi and 2G, 3G, 4G LTE Dual-band Wi-Fi or dual-band Wi-Fi and 2G, 3G, 4G LTE
Price $269 for 16GB, $299 for 32GB $499 for 16GB, $599 for 32GB, $699 for 64GB (Wi-Fi); $629 for 16GB, $729 for 32GB, $829 for 64GB (Wi-Fi + cellular) $299 for 16GB, $369 for 32GB (Wi-Fi); $499 for 32GB, $599 for 64GB (Wi-Fi + cellular)

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