Tuesday, January 17, 2017
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Airbus Could Build A 'Flying Car' This Year
Intel Unveils New Intel Responsive Retail Platform, Announces $100 Million Investment Plan
Raspberry Compute Module 3 Launched
SpaceX Sends Satellites into Orbit
LG Touts Safety Features OF G6 Smartphone
Nintendo Switch Coming In March For $299
YouTube Super Chat Lets You Pay to Pin comments On Live Streams
Samsung Adds New Capabilities And Categories To Their Mobile Alliance Program
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Yahoo t...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, November 01, 2011
Yahoo to Acquire Ad Firm Interclick


Yahoo will buy online advertising technology firm interclick inc for $270 million in cash, the companies said.

interclick's proprietary advertising and technology solutions enable it to improve data targeted solutions and optimized returns for advertisers across a variety of supply sources. interclick has built a data valuation platform optimized to work with large data volumes across multiple providers and marketplaces. With interclick, Yahoo! will acquire data targeting capabilities, optimization technologies and new premium supply, as well as a team experienced in selling audiences across disparate sources of pooled supply.

interclick helps marketers navigate the complex data online ecosystem with tools such as Open Segment Manager (OSM) and its Genome Platform. These solutions were built to address the challenges of audience targeting by enabling a more holistic understanding of consumers through its deep integrations with data providers.

The companies expect the tender offer to close by early 2012.


Previous
Next
Philips To Transfer Its TV Business To TPV        All News        Seagate Streamlines Barracuda Product Family
Google Gmail Gets A New Look     General Computing News      Massive Cyber Attack Targets Chemical Companies

Get RSS feed Easy Print E-Mail this Message

Related News
Yahoo To be Named Altaba, Mayer to Depart Following Verizon Deal
Yahoo Unveils New Security Breach
Yahoo's 2016 Top Searched Celebrities, News Stories, Fashion Trends, and More
Yahoo Investigates New Hack Claim
EU Privacy Authorities Warn WhatsApp on Data Privacy Policy, Yahoo on Breach
Yahoo Asks U.S. Intelligence Authorities To Explain Email Scanning Order
Yahoo Reports Profit For Third Quarter 2016
Verizon Says Yahoo Breach Affecting Acquisition
Yahoo Makes Headlines With Massive Email Surveillance Project
Security Firm Claims Yahoo Hack Was Not State-sponsored
Yahoo Says 'state-sponsored' Hack Affected More Than 500 Million Accounts
Yahoo Is The New Home For Free Hulu

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2017 - All rights reserved -
Privacy policy - Contact Us .